Alternatives
Hotjar Alternatives
Why people look for an alternative to Hotjar
- Hotjar is not available for mobile
- Steep pricing for large organisations
- Hard to exclude URLs from reports
The weaknesses we list on the Hotjar profile.
1.Microsoft Clarity
887,443 sitesClarity is a free, easy-to-use tool that captures how real people actually use your site. Setup is easy and you'll start getting data in minutes.
- Starting price
- Free plan
- Hosting
- Private Cloud
- Data stored in
- European Economic Area (EEA), United States
- Cookieless
- No
- Open source
- No
Microsoft Clarity profileHotjar vs Microsoft ClarityWebsite ↗
2.Matomo Analytics
331,736 sitesA free privacy focussed open-source web analytics tool, which gives you 100% data-ownership. You can even use Matomo without needing to ask for consent.
- Starting price
- Free plan
- Hosting
- Public Cloud, On-Premise
- Data stored in
- European Economic Area (EEA)
- Cookieless
- Yes
- Open source
- Yes
3.Crazy Egg
62,261 sitesA website optimization tool to analyze visitor's behavior across email & ad campaigns. Investigate buyers' journeys, identify audience segments present across webpages, and spot issues.
- Starting price
- $29 per month
- Hosting
- Private Cloud
- Data stored in
- United States
- Cookieless
- No
- Open source
- No
4.PostHog
46,091 sitesAn open-source product analytics for developers. It helps engineers understand their product usage, automate events, and user data collection.
- Starting price
- Free plan
- Hosting
- Public Cloud, Private Cloud, On-Premise
- Data stored in
- United States
- Cookieless
- Yes
- Open source
- Yes
5.Amplitude
27,807 sitesGive your teams a self-service digital analytics platform to understand your users, drive conversions, and increase engagement, growth and revenue. Ideal for product or gowth teams.
- Starting price
- Free plan
- Hosting
- Public Cloud
- Data stored in
- European Economic Area (EEA), United States
- Cookieless
- No
- Open source
- No
6.Lucky Orange
17,007 sitesA website UX tool. See how your visitors actually use your website. It features visitor recordings, live chat, heat map suite, analytics, polls, & more.
- Hosting
- Public Cloud
- Data stored in
- United States
- Cookieless
- No
- Open source
- No
7.Fullstory
13,364 sitesFullstory is a digital experience analytics platform that combines session replay, product analytics and AI-generated insights, with a permanent free plan.
- Starting price
- Free plan
- Hosting
- Public Cloud
- Data stored in
- European Economic Area (EEA), United States
- Cookieless
- No
- Open source
- No
Optimize your website with certainty, not assumption. Watch real user journeys, with automatic Friction Scores that detects where to focus first.
- Starting price
- Free plan
- Hosting
- Public Cloud
- Data stored in
- European Economic Area (EEA)
- Cookieless
- Yes
- Open source
- No
Open Web Analytics is the free and open source web analytics framework that lets you stay in control of how you instrument and analyze the use of your websites and application
- Hosting
- On-Premise
- Cookieless
- No
Data from each vendor's own pages; site counts from the HTTP Archive crawl (October 2026). How we compare tools. Not sure yet? Take the quiz for a personal top 4.