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Leadfeeder logo

Leadfeeder

  • Free plan
  • EU hosting
  • 21k sites

A B2B leadgeneration tool. Turn pageviews into pipeline. Identify the companies already visiting your website and convert them into high-value leads.

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Leadinfo logo

Leadinfo

  • From €69 per month
  • EU hosting
  • 12k sites

A B2B leadgeneration tool. Start identifying your B2B website visitors and grow your sales funnel. Generate more and better leads than your competition.

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Lead Forensics logo

Lead Forensics

  • On request
  • Cookieless
  • EU hosting

B2B website visitor identification in real-time. Uncover your anonymous B2B website visitors and fuel your business growth.

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Snitcher logo

Snitcher

  • $49 per month
  • EU hosting

A B2B tool that helps businesses identify and track website visitors in order to generate leads and improve their sales and marketing efforts.

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About

B2B Lead analytics tools

B2B lead analytics tools show you what organizations browse your website. The tools link their IP to a database and reveal detailed information about the organization and where they came from. It allows you to grow your sales funnel and improve lead quality.

Who uses B2B Lead Analytics?

B2B Analytics tools are perfect for:

  • Sales representatives
  • Marketers
  • Customer success teams

What questions can B2B Lead Analytics answer?

The main question that a B2B Lead Analytics tool can answer for you is; Which organizations are visiting my website? By linking a visitor’s IP address to a database, tools can provide you with an overview of:

  • User’s organisation & industry
  • Their navigation patterns
  • Users’ browse history
  • The users’ campaign source

How do I choose the right B2B Lead Analytics tool?

Developing thorough processes within your organization will help you gain maximum insights. Flexibility in data will lead to more insights. Ask yourself the following questions:

  • What are your business goals?
  • Which CRM system do you have?
  • Who needs to use the tool?
  • What data do you need about your leads?

The most suitable B2B lead analytics tool depends on the goal you want to achieve and the insights you need to make it happen.

Looking for more answers?

Check out our knowledge base for more articles on analytics, tracking and privacy.

Go to the knowledge base