Core
Learn & Experiment
- Up to 500k monthly actions
- 90-day data retention
- Core analytics
- 30+ integrations
Price
Free
About Woopra
Woopra is a Customer Journey Analytics solution that redefines how companies understand, analyze, engage and retain their customers. The platform is designed to fuel optimization and growth throughout the customer lifecycle. Leveraging individual-level data to aggregate analytics reports for full lifecycle insights that bridge departmental gaps.
Woopra’s tracking technology tracks usage across your website, product, and mobile applications. In addition, the platform offers 51+ one-click integrations with partners such as Salesforce, Marketo, Intercom, and Segment to unify disparate data points across tools and teams.
What makes Woopra unique?
As data flows into Woopra, People Profiles reveal a full behavioral history for each user, from their first touch to conversion and beyond. Making every engagement an opportunity to create more personalized experiences and support.
Unlike other traditional funnel mapping tools, Woopra’s Journeys Reports store customer data in a 3-dimensional model that factors in elements impacting the customer journey that are rarely considered.
Finally, Woopra’s Triggers empower teams to take real-time action on their data. Automatically personalize page content, trigger a chat message, enrolls segments drip campaigns, update a lead status or customize a promotion. Combined with powerful behavioral and demographic data, companies are able to deliver personalized experiences through the right channel, at the right time.
An overview of Woopra
Wrap up: what do we think?
Overall Woopra is a good option for companies who are looking to understand their customers and create a great user experience. Its implementation is easy and support is available. Pricing can be quite steep, but you can try out Woopra with their free version.
Pros
- User / account segmentation
- Realtime
- Integrations
- Feature revenue reporting
- Simple implementation
Cons
- Customisability
- Limited free version
Software type
We classified Woopra as Product Analytics. In addition, Woopra is proprietary software.
Software details
Product of Appier Inc.
Headquartered in
San Francisco, United States
Founded in 2012
Woopra Pricing
*Additional taxes may apply depending on your country.
Support
Woopra offers support by phone, email, and an extensive knowledge base.
Support options
Support hours
Support languages
English
Account Management
Trackable Items
1site or app
User Seats
10
User Roles
User, Admin
Account Security
Data Processing
Data Center Locations
- United States
Software Hosting
Data Ownership
Appier Inc.
Data Freshness
Realtime
Data Retention
3 months
Unsampled Data
Woopra never uses any kind of sampling
Data Import
Import raw visit data with actions and visitor properties via API
Data Export
Export raw daily visit data via API
Compliance
Cookieless
Woopra relies on first-party cookies.
Alerts & Automation
Uptime Monitoring
Custom Alerts
Automatically trigger emails, slack messages or update Salesforce fields
Email Reports
Integrations
44 like Google Ads, Facebook, Mailchimp, Pipedrive & Marketo
Reporting
Trend Reporting
Measure by feature, subscription changes by location, campaign performance by source & more
Device Reporting
Funnel Reporting
User Flow Reporting
Combine any set of actions or attributes in Sankey charts
Segmentation
Create dynamic segments based on any combination of criteria
Cohort Reports
Breakdown acquisition date, signup date, first purchase date & more
Retention Reporting
Uncover at-risk users and discover engaged users
Attribution Reporting
Ecommerce Reporting
User Experience features
Heatmaps
Session Recordings
A/B Testing
User Feedback
Customizability
Custom Dimensions
Custom Metrics
Available from the pro plan
Custom Reports
Custom Events
Via HTTP API or Javascript API
Annotations
FAQ
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