Smartlook

About Smartlook

Smartlook is an analytics solution for websites, apps, and various app frameworks, that answers the “whys” behind your users’ actions. You can easily understand how your customers interact with their website and app by:

• Watching recordings of every user, and seeing exactly what they see.
• Using automatically tracked events generated within the website/app, like tapping a button.
• Building conversion funnels and finding out where most of your users are leaving your website.
• Creating heatmaps of visitors’ clicks, and scrolls, to highlight popular elements.

Smartlook brings brands’ app data together on one central dashboard, which enables sharing and collaboration among colleagues without the guesswork. Product managers, marketers, UX designers, and developers will be able to analyze and act on data to make clear, data-driven decisions in order to continuously improve their websites and apps by reducing churn rates, increasing conversions, finding bugs, and improving the user experience.

What makes Smartlook unique?

Smartlook has session recordings for browsers, Android apps, iOS apps, and can even record sessions on mobile gaming platforms. Session recording is the building block on which they have expanded to provide, events, heatmaps, funnels, retention tables, and breakdowns. Also, their API enables powerful collaboration by allowing you to export valuable data from Smartlook into other tools.

An overview of Smartlook

Wrap up: what do we think?

As a User experience analytics tool Smartlook is a great option for organizations of all sizes. With their free plan, you can start collecting user experience data for your website or app quickly. Their free plan is limited but paid versions include great features like behavior flow reports.