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What is web tracking implementation?

Web tracking implementation is the process of setting up and configuring a web tracking system, such as Google Analytics, on a website or web application. This typically involves adding a small piece of code, known as a tracking code or snippet, to each page on the site. The tracking code collects data about the user’s actions and behaviors on the site, such as page views and clicks, and sends this data to the web tracking system for analysis. Web tracking implementation can help businesses understand their website’s performance and make data-driven decisions about their marketing and engagement efforts.

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