Unlocking User Behaviour: A Guide to Heatmaps
Have you ever wondered how people interact with your website? What do they click on? What areas do they avoid? Besides general web analytics tools, heatmaps are a great tool…
Web analytics features are specific capabilities or tools that are provided by web analytics platforms, such as Google Analytics, to help businesses track and analyze the performance of their website. These features can include real-time data analysis, user-level reporting, and customizable dashboards. Web analytics features can help businesses understand how users are interacting with their websites, identify trends and patterns in their data, and make data-driven decisions about their marketing and engagement efforts.