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PostHog

In Product Analytics

Key facts

Category
Product Analytics
Starting price
Free plan
Hosting
Public Cloud, Private Cloud, On-Premise
Data stored in
United States
Cookieless
Yes
Open source
Yes
Compliance
GDPR, CCPA, HIPAA, PECR
Last updated
6 April 2023

From the vendor's own pages. How we research tools

About PostHog

PostHog is an open-source product analytics platform. It provides product-led teams with everything they need to understand user behavior, including funnels, session recording, user paths, multivariate testing, feature flags, heat maps, and more. PostHog can be deployed to the cloud, or self-hosted on existing infrastructure, removing the need to send data externally.

What makes Posthog unique?

Posthog features a great combination of traditional and UX analytics options to completely understand your users. Because it’s open-source software it is very flexible and has a large community built around it.

An overview of Posthog Analytics

Wrap up: what do we think?

Posthog is a great option if you are looking for a well-rounded product analytics tool. It has a good free plan which comes with quite a lot of features. Because it is open-source it is flexible, but the self-hosted option does require a lot of technical skills to implement.

Pros
  • Easy to set up
  • Great interface design
  • Reasonable pricing
  • Good session recordings
Cons
  • Feature flags are limited
  • Limited amount of graph types
  • Filtering could be improved

Software type

We classified PostHog as Product Analytics. In addition, PostHog is open source software.

Software details

Product of Posthog Inc.

Headquartered in San Francisco, United States

Founded in 2022

posthog.com

hey@posthog.com

PostHog Pricing

Cloud Lite

A perfect way to try Posthog Cloud for free.

  • Up to 1M monthly events
  • Up to 15.000 monthly recordings
  • 1 project
  • Graphs & trends
  • Limited funnels

Price

Free

Cloud

Discover everything Posthog has to offer. Pay only for the data you collect.

  • Up to 1B monthly events
  • Up to 500k monthly recordings
  • Funnels
  • Path Analysis
  • A/B testing

Price

€0.005 per event / recording

Enterprise Cloud

Discover everything Posthog has to offer and more. Pay only for the data you collect.

  • Up to 1B monthly events
  • Up to 500k monthly recordings
  • Single sign-on
  • Advanced permissions
  • Slack-based support

Price

€450 per month minimum

*Additional taxes may apply depending on your country. Annual payments are possible.

Support

Posthogs' support consists of an extensive knowledge base and community on their website. For enterprise users, support is also available trough a dedicated Slack channel and via e-mail.

Support options

Knowledge Base

Support languages

English

Account Management

Trackable Items

Unlimitedsites or apps

User Seats

Unlimited

User Roles

Member, Admin, Owner

Account Security

  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations

  • United States

Software Hosting

  • Public Cloud
  • Private Cloud
  • On-Premise

Data Ownership

You

Data Freshness

Realtime

Data Retention

Unlimited

Data Sampling

Data Import

Historical data ingestion

Data Export

Compliance

  • GDPR
  • CCPA
  • HIPAA
  • PECR

Cookieless

Posthog has the option to be used without cookies

Platform

Open Source

MIT-licensed

Real-time Dashboard

Self-hosting Available

Self-hosted option available

API Access

Full REST API

AI Features

Max AI assistant

Alerts & Automation

Custom Alerts

Receive alerts via Slack or email

Email Reports

Subscribe to an Insight or dashboard

Integrations

50+ like Segment, Slack, Shopify & Wordpress

Reporting

Trend Reporting

Device Reporting

Funnel Reporting

User Flow Reporting

Segmentation

Cohort Reports

Retention Reporting

Attribution Reporting

Ecommerce Reporting

User Experience features

Heatmaps

Session Recordings

A/B Testing

Feature flags and A/B testing

User Feedback

Surveys

Customizability

Custom Properties

Custom Metrics

Custom Reports

Custom Events

Annotations

Terms explained

What the features and terms on this page mean, in our glossary.

FAQ

Is Posthog free?

That depends on the amount of traffic and recordings you need. Posthog is free for up to 1 million monthly events and 15.000 monthly recordings.

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