Chartbeat

Chartbeat is a suite of content analytics tools for publishers that lets you track reader engagement on your site, optimize your user experience in real time, and share key metrics with your team. We combine real-time and historical analytics to give your team an look into your data and measure and understand what’s keeping your readers on the page.

With Chartbeat, publishers can build loyal audiences across desktop, social, and mobile platforms with real-time and historical editorial analytics. Digital publishing organizations use Chartbeat to understand what makes their content engaging. Partnering with over 60,000 media brands across 70+ countries, Chartbeat’s real-time and historical dashboards, headline testing and in-page optimization tools, robust reporting, and more help the world’s media organizations understand, measure, and build value from the attention earned by their written and video content.

Chartbeat provides tools for tracking real-time and historical audience analytics to drive reader engagement. Also, customers can view real-time engagement data and homepage curation opportunities through an intuitive overlay on their websites. Finally, users can run A/B and multivariate tests on their homepage using optimization tools like Headline Testing and Image Testing.

What makes Chartbeat unique?

Chartbeat is the only content analytics tool that provides true real-time monitoring. It tells you how many readers are on your site at any given time. This data, viewed through the lens of Chartbeat’s custom engagement metrics, provides newsrooms with the insights needed to optimize content performance. Besides monitoring capabilities, Chartbeat provides optimization tools such as Headline Testing, Image Testing, and Heads Up Display, which overlays data right on top of your homepage to improve article layout performance. Chartbeat’s user interface is second to none. Colorful and intuitive, it is a tool newsrooms adopt to amplify their editorial intuition with data-informed insights.

An overview of Chartbeat

Wrap up: what do we think?

Chartbeat is a unique web analytics tool designed for content publishing platforms. Because of this its features are very specifically oriented to these types of platforms. If you are not a publisher, this tool might not be for you. Otherwise, Chartbeat is a good option because it features a great headline testing tool, an easy-to-use dashboard, and it reports in real-time.