Rating
5/5
Summary
Pros
  • Ease of use
  • Great authorisation management
  • Packed with features
  • Community forum
  • Intergrated tag & consent management
  • Easy to understand interface
  • Good support options
  • Generous amount of monthly events in free plan
Cons
  • No progressive payment plan
  • Ecommerce reporting can be improved
  • Quite steep pricing tiers

Pricing information

Starting Price
Core - 500kFree
Core - 1 Million€325 p/m
Core - 2 Million€545 p/m
EnterpriseOn req.
Growth$119 p/m
EnterpriseOn req.
Free trial period
Free plan
14 days

Account Management

Trackable Items
User Seats

Data Processing

Data Center Locations
Software Hosting
Data Ownership
You
Indicative
Data Freshness
Data Retention
Unsampled Data
By default Piwik does not sample data
Data Import
Import cost, search keywords, user/client ID data, audience data (CDP in 2023)
Data Export
As CSV, XML, JSON, or via an API
CSV or User exports
Compliance
Cookieless
Piwik features a cookieless tracking option
Indicative uses first-party cookies

Alerts & Automation

Uptime Monitoring
Custom Alerts
Email alerts based on thresholds
Email Reports
Daily, weekly or monthly reports
Daily, weekly, monthly by day, or monthly by date

Reporting

Trend Reporting
Device Reporting
Funnel Reporting
Detailed funnel report up to 5 steps
Unique multipath funnel with breakouts, or optional steps
User Flow Reporting
Standard, transition & reverse Sankey charts
Advanced Sankey charts
Segmentation
Unlimited segments
Compare event level data with user level data
Cohort Reports
Analyse first-time and recurring behaviour
Retention Reporting
Customer loyalty eCommerce report
Attribution Reporting
Model comparison including 6 models and unlimited custom models
UTM and referrer attribution
Ecommerce Reporting
Overview, order list, product, days and sessions to purchase & customer loyalty
Unify online and offline shopping data

User Experience Features

Heatmaps
Create an overlay with the site inspector Chrome extension
Session Recordings
A/B Testing
User Feedback

Customizability

Custom Dimensions
200 slots for each scope and they can't be removed
Custom Metrics
Also called Calculated metrics
Custom Reports
Custom dashboards and Bookmarks
Custom Events
Include category, action, and optionally name and value
Custom & joined events
Annotations
Add to any graph or include them in scheduled reports or alerts

Support

Support description
Piwik Pro offers extensive documentation and video tutorials. They have support offices for different regions which can be contacted by email and phone.
Indicative offers support by phone, email, a ticketing system and an extensive knowledge base.
Support Options

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