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Summary
Pros
- Company insights
- Easy setup
- CRM integration
- Great for leadgen
- Data display
- Flexible data visualisation
- Engagement reporting
- Privacy oriented
Cons
- Specific use-case
- Limited data retention
- Limited features
- Integrations
- Branding method
Pricing information
Starting Price
| Lite | Free |
| Premium | €99+ p/m |
| On-Premise | Free |
| Cloud | €19+ p/m |
Free trial period
14 days
21 days
Account Management
Trackable Items
User Seats
Account Security
Data Processing
Data Center Locations
Software Hosting
Data Ownership
Leadfeeder
You
Data Freshness
Data Retention
Unsampled Data
Matomo doesn’t use data sampling
Data Import
Import search keywords or import GA reports
Data Export
to CSV, XML, Json or Looker Studio or via HTTP API
Compliance
Alerts & Automation
Uptime Monitoring
Custom Alerts
Receive alerts from every report by email or SMS
Email Reports
Detailed daily, weekly and monthly reports
Reporting
Trend Reporting
Device Reporting
Funnel Reporting
Basic funnel reporting
User Flow Reporting
With flexible Sankey chart
Segmentation
Based on visit, interaction, campaign, ecommerce, demographics & device
Cohort Reports
Analyse and segment by cohort
Retention Reporting
Attribution Reporting
Model comparison report
Ecommerce Reporting
User Experience Features
Heatmaps
Filter specific pages or hide elements on the page
Session Recordings
Record specific pages or only after activity or duration
A/B Testing
User Feedback
Customizability
Custom Dimensions
5-15 for each scope and can't delete them
Custom Metrics
Custom Reports
Flexible report design
Custom Events
Annotations
On any graph or via API
Support
Support description
You can contact support either by live chat (9AM - 11PM EET) and email from Monday to Friday. Support is knowledgable and responsive through chat. Email can take longer and responses can be from different support staff.
Matomo offers extensive documentation and video tutorials. Because Matomo is an open source product, you can also get help from a large community. Do you need personal help? Contact Matomo's support team for general issues or contact Innocraft for Matomo Cloud-hosted services.
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