Knowledge base glossary

What is Privacy Shield? A short definition.

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The Privacy Shield is a framework for the transfer of personal data between the European Union (EU) and the United States (US), designed to provide EU citizens with the same level of data protection as they have in the EU.

The Privacy Shield replaces the Safe Harbor framework, which was invalidated by the European Court of Justice in 2015.

The Privacy Shield includes several measures to protect the privacy of EU citizens, including regular monitoring of participating companies and the establishment of an independent dispute resolution mechanism.

Profielfoto Freek Kampen

By Freek Kampen

Data & Analytics specialist and co-owner of New North Digital. With a background in online advertising, I solve tracking and data issues for entrepreneurs and agencies.

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