Knowledge base glossary

What is a KPI Tree? A short definition.

1 minute reading time

A KPI tree is a graphical representation of a set of key performance indicators (KPIs) and the relationships between them.

It is used to help organizations understand how different KPIs are connected and how they impact each other.

A KPI tree typically consists of a central node, which represents the overall goal of the organization, and several branches, which represent the different KPIs that are used to measure progress toward that goal.

Each branch is divided into sub-branches, which represent the individual metrics that make up each KPI.

A KPI tree can help organizations identify the most important KPIs and track their progress over time.

Profielfoto Freek Kampen

By Freek Kampen

Data & Analytics specialist and co-owner of New North Digital. With a background in online advertising, I solve tracking and data issues for entrepreneurs and agencies. Feel free to get in touch!

Looking for more answers?

Check out our knowledge base for more terms like KPI Tree. Level up your knowledge with our articles on core concepts in web analytics.

Continue learning
Compare list
Close
Get help

Send us a message