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What is Exit Intent? A short definition.

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With exit intent technology, website visitors’ mouse movements are tracked to detect when they are about to leave a website without leaving any information or making any purchases.

Exit intent technology is used to capture more leads and reduce cart abandonment by showing a popup or a widget once the visitor’s cursor leaves the site’s frame.

Profielfoto Freek Kampen

By Freek Kampen

Data & Analytics specialist and co-owner of New North Digital. With a background in online advertising, I solve tracking and data issues for entrepreneurs and agencies. Feel free to get in touch!

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