Knowledge base glossary

What is a Data lake? A short definition - NewMetrics

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A data lake is a central repository for structured and unstructured data, collected from various sources.

The purpose of a data lake is to support business decisions through analysis of data, without prior cleaning and classification.

For example, a healthcare company can collect data about patients, hospital visits and treatment history and store it in a data lake. This allows them to find new insights and connections through advanced analysis methods.

Profielfoto Freek Kampen

By Freek Kampen

Data & Analytics specialist and co-owner of New North Digital. With a background in online advertising, I solve tracking and data issues for entrepreneurs and agencies. Feel free to get in touch!

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