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Statcounter

Free plan

No feature only Statcounter has.

Cloudflare Analytics

No feature only Cloudflare Analytics has.

Umami

No feature only Umami has.

Usermaven

Only Usermaven has:

  • Cohort Reports
  • Retention Reporting
  • Custom Properties
  • Custom Metrics
Summary
A simple but powerful real-time web analytics tool that helps you track, analyse and understand your visitors. It features click fraud detection and session playback.
Privacy-first, lightweight, accurate web analytics for free. Web Analytics that allows you to view and track essential stats on the usage of your website.
An open-source marketing analytics tool that respects data-privacy. With two hosting options, it is completely cookieless and it lets you own all your data.
AI-powered analytics and attribution platform that unifies website, product, and marketing data in one tool.
Pros
  • Easy to use
  • Google Ads integration
  • Great session playback
  • Click fraud detection
  • Visitor alerts
  • Starts free when client of Cloudflare
  • Very easy to setup
  • Server log additional metrics
  • Difficult to block for Adblockers
  • Open-source
  • Simple to understand interface
  • You own your data
  • Provacy-friendly
  • Lightweight script (2kb)
  • AI-powered attribution
  • Combined web + product analytics
  • Auto-capture without developers
  • Privacy-friendly
Cons
  • Limited free plan
  • Limited features
  • Might track high amounts of bot traffic
  • Limited metrics
  • Cannot exclude own visits
  • Not a great amount of features
  • Relatively new player
  • No self-hosting option

Pricing information

Starting Price
  • FreeFree
  • 100k Page Views€9+ p/m
  • 250k Page Views€19+ p/m
Free trial period
30 days
Free plan
14 days
Free plan

Account Management

Trackable Items
1
10
Unlimited
Unlimited
User Seats
Unlimited
N/A
Unlimited for all plans
3+ depending on plan
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • United Kingdom
  • United States
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
Statcounter
Cloudflare Analytics
You
You
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
Unlimited*
6 months
Unlimited
Unlimited
Data Sampling
Adaptive sampling of 1-10% on all stats
Umami does not sample data
Usermaven does not sample data
Data Import
Import Google keyword data
Google Analytics importer
Data Export
To a spreadsheet or other third party software.
via CVS or JSON files or an API
via API as JSON file
Via API or CSV
Compliance
  • GDPR
  • GDPR
  • CCPA
  • HIPAA
  • ePrivacy
  • GDPR
  • CCPA
  • HIPAA
  • GDPR
  • CCPA
Cookieless
Statcounter uses cookies
Cloudflare analytics does not use cookies
Umami Analytics does not use cookies
Cookieless tracking available

Alerts & Automation

Custom Alerts
Important visitor alerts
for Business & Enterprise plans
Threshold-based alerts
Email Reports
Detailed, mobile-friendly reports
Cloudflare does not feature email reports
Scheduled email reports

Reporting

Trend Reporting
Device Reporting
Device type, browser, OS & screen resolution
Device type, browser & OS
Funnel Reporting
AI-powered funnel analysis
User Flow Reporting
Simple ordered list of pages visited
User journey analysis
User journey visualization
Segmentation
Simple filters like browser, OS, and country
Segments & cohorts
Cohort Reports
Retention Reporting
Retention analysis (Business plan)
Attribution Reporting
Simple referral & UTM sources
Simple referrer dimensions but no UTM tags
UTM & channel attribution
Multi-touch attribution with 7 models
Ecommerce Reporting
Revenue tracking
Revenue attribution

User Experience Features

Heatmaps
Session Recordings
Recordings with many filtering options
Session replays
A/B Testing
User Feedback

Customizability

Custom Properties
Custom properties
Custom Metrics
Custom Reports
Custom dashboards
Custom Events
Max 5 custom tags + values per page
Cloudflare does not feature event tracking
Track everything from clicks to form submit
Auto-captured events
Annotations

Support

Support description
Statcounter offers various support options like phone, email, live chat, and an extensive knowledge base.
Cloudflare offers support for their main product via email, a ticketing system, an elaborate knowledge base and an online community
The support options of Umami Analytics consist of a knowledge base, an online community and you can contact them via e-mail.
Usermaven offers documentation, live chat support, and email support.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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