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Summary
An open-source product analytics for developers. It helps engineers understand their product usage, automate events, and user data collection.
A simple but powerful real-time web analytics tool that helps you track, analyse and understand your visitors. It features click fraud detection and session playback.
An open-source marketing analytics tool that respects data-privacy. With two hosting options, it is completely cookieless and it lets you own all your data.
AI-powered analytics and attribution platform that unifies website, product, and marketing data in one tool.
Pros
  • Easy to set up
  • Great interface design
  • Reasonable pricing
  • Good session recordings
  • Easy to use
  • Google Ads integration
  • Great session playback
  • Click fraud detection
  • Visitor alerts
  • Open-source
  • Simple to understand interface
  • You own your data
  • Provacy-friendly
  • Lightweight script (2kb)
  • AI-powered attribution
  • Combined web + product analytics
  • Auto-capture without developers
  • Privacy-friendly
Cons
  • Feature flags are limited
  • Limited amount of graph types
  • Filtering could be improved
  • Limited free plan
  • Not a great amount of features
  • Relatively new player
  • No self-hosting option

Pricing information

Starting Price
Cloud LiteFree
Cloud€0.005 per event / recording
Enterprise Cloud€450 p/m minimum
FreeFree
100k Page Views€9+ p/m
250k Page Views€19+ p/m
Free trial period
Free plan
30 days
14 days
Free plan

Account Management

Trackable Items
Unlimited
1
Unlimited
Unlimited
User Seats
Unlimited
Unlimited
Unlimited for all plans
3+ depending on plan
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • United States
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
Statcounter
You
You
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
Unlimited
Unlimited*
Unlimited
Unlimited
Data Sampling
Umami does not sample data
Usermaven does not sample data
Data Import
Historical data ingestion
Import Google keyword data
Google Analytics importer
Data Export
To a spreadsheet or other third party software.
via API as JSON file
Via API or CSV
Compliance
  • GDPR
  • CCPA
  • HIPAA
  • PECR
  • GDPR
  • GDPR
  • CCPA
  • HIPAA
  • GDPR
  • CCPA
Cookieless
Posthog has the option to be used without cookies
Statcounter uses cookies
Umami Analytics does not use cookies
Cookieless tracking available

Alerts & Automation

Custom Alerts
Receive alerts via Slack or email
Important visitor alerts
for Business & Enterprise plans
Threshold-based alerts
Email Reports
Subscribe to an Insight or dashboard
Detailed, mobile-friendly reports
Scheduled email reports

Reporting

Trend Reporting
Device Reporting
Device type, browser, OS & screen resolution
Funnel Reporting
AI-powered funnel analysis
User Flow Reporting
Simple ordered list of pages visited
User journey analysis
User journey visualization
Segmentation
Simple filters like browser, OS, and country
Segments & cohorts
Cohort Reports
Retention Reporting
Retention analysis (Business plan)
Attribution Reporting
Simple referral & UTM sources
UTM & channel attribution
Multi-touch attribution with 7 models
Ecommerce Reporting
Revenue tracking
Revenue attribution

User Experience Features

Heatmaps
Session Recordings
Recordings with many filtering options
Session replays
A/B Testing
Feature flags and A/B testing
User Feedback
Surveys

Customizability

Custom Properties
Custom properties
Custom Metrics
Custom Reports
Custom dashboards
Custom Events
Max 5 custom tags + values per page
Track everything from clicks to form submit
Auto-captured events
Annotations

Support

Support description
Posthogs' support consists of an extensive knowledge base and community on their website. For enterprise users, support is also available trough a dedicated Slack channel and via e-mail.
Statcounter offers various support options like phone, email, live chat, and an extensive knowledge base.
The support options of Umami Analytics consist of a knowledge base, an online community and you can contact them via e-mail.
Usermaven offers documentation, live chat support, and email support.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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