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Compare Analytics Tools
UsermavenRating
5/5
Summary
Product Analytics For Product, Marketing, Sales & Support teams. Full-funnel attribution, onboarding optimization, feature usage trends, subscription growth, cohort analysis and more.
The only digital insights platform that gives you complete understanding of your customers’ digital journeys, so you can quickly improve conversion, retention, and customer delight.
Ultimate open-source analytics to satisfy all your needs. Track every metric you need without invading your users' privacy.
AI-powered analytics and attribution platform that unifies website, product, and marketing data in one tool.
Pros
- User / account segmentation
- Realtime
- Integrations
- Feature revenue reporting
- Simple implementation
- It is easy to implement
- It has data science capabilities
- Reports are easy to build
- Interface is user-friendly
- Privacy-focused
- Performance monitoring
- Open-source
- Browser extensions for quick access to analytics
- Messenger integrations
- AI-powered attribution
- Combined web + product analytics
- Auto-capture without developers
- Privacy-friendly
Cons
- Customisability
- Limited free version
- Tech support is quite basic
- Difficult to share dasboards
- Onboarding could be improved
- Limited integration capabilities
- Relatively new player
- No self-hosting option
Pricing information
Starting Price
| Pro | $999+ p/m |
| Enterprise | On req. |
| Free | Free |
| Growth | On req. |
| Pro | On req. |
| Premier | On req. |
| Hobby | $5 / mo |
| Freelancer | $15 / mo |
| Startup | $59 / mo |
| Enterprise | $110 / mo |
Free trial period
14 days
Free plan
14 days
Free plan
Account Management
Trackable Items
1
1
Unlimited
Unlimited
User Seats
50+
Unlimited
Unlimited
3+ depending on plan
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- United States
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- European Economic Area (EEA)
- United States
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
Woopra
You
You
You
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
24 months
12 months
Unlimited
Unlimited
Data Sampling
Woopra never uses any kind of sampling
Swetrix does not sample data
Usermaven does not sample data
Data Import
Import raw visit data with actions and visitor properties via API
Google Analytics importer
Data Export
Export raw daily visit data via API
Via CSV or API
via API, CSV, JSON or any other format (users are able to write custom extensions for that)
Via API or CSV
Compliance
- GDPR
- GDPR
- CCPA
- HIPAA
- GDPR
- CCPA
- HIPAA
- CPPA
- GDPR
- CCPA
Cookieless
Woopra relies on first-party cookies.
Heap relies on first-party cookies
Swetrix does not use cookies for tracking
Cookieless tracking available
Alerts & Automation
Custom Alerts
Automatically trigger emails, slack messages or update Salesforce fields
Via Slack or email
Daily, Weekly, Monthly, Quarterly or at threshold
Threshold-based alerts
Email Reports
Schedule regular emails for important charts
Daily, Weekly, Monthly, Quarterly
Scheduled email reports
Reporting
Trend Reporting
Measure by feature, subscription changes by location, campaign performance by source & more
We offer AI based traffic forecasting & trend monitoring
Device Reporting
Country, browser, device type, language, utm_* metrics, performance statistics and more
Funnel Reporting
With quantitative measurement of user friction & step suggestions
AI-powered funnel analysis
User Flow Reporting
Combine any set of actions or attributes in Sankey charts
Sankey chart with path comparison
User journey visualization
Segmentation
Create dynamic segments based on any combination of criteria
Quickly identify patterns in user behavior
You can segment data via multiple filters, apply specific timeframes & periods
Segments & cohorts
Cohort Reports
Breakdown acquisition date, signup date, first purchase date & more
Retention Reporting
Uncover at-risk users and discover engaged users
Retention analysis (Business plan)
Attribution Reporting
Track UTM parameters or initial referrer sources
Multi-touch attribution with 7 models
Ecommerce Reporting
Easy setup with eCommerce Activation Kit
Revenue attribution
User Experience Features
Heatmaps
Session Recordings
Automatically filters relevant replays
A/B Testing
User Feedback
Track NPS score events in surveys
Customizability
Custom Properties
Custom properties
Custom Metrics
Available from the pro plan
Custom Reports
Receive custom reports by email. You can also add unlimited amount of email addresses to be subscribed to the traffic report newsletter.
Custom dashboards
Custom Events
Via HTTP API or Javascript API
You can track custom events. Custom events also support lots of customisations (e.g. you may track if you want 1 custom event per 1 unique session, etc).
Auto-captured events
Annotations
Soon to be released
Support
Support description
Woopra offers support by phone, email, and an extensive knowledge base.
Heap offers extensive documentation and access to their in-depth collection of Heap University courses to get up and running. Need more help? Join the community or contact their knowledgable support staff through email.
Swetrix offers online support in the chatbox on the website, via social-media (i.e. Twitter, Linkedin, Discord) and via Email.
Usermaven offers documentation, live chat support, and email support.
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community