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Compare Analytics Tools

Fathom Analytics

From $15 p/m

No feature only Fathom Analytics has.

Simple Analytics

From €15 p/m

Only Simple Analytics has:

  • Annotations

Lucky Orange

Only Lucky Orange has:

  • Heatmaps
  • Session Recordings
  • A/B Testing
  • User Feedback

Usermaven

Only Usermaven has:

  • Data Sampling
  • Custom Alerts
  • User Flow Reporting
  • Cohort Reports
  • Retention Reporting
  • Custom Properties
  • Custom Metrics
Summary
Privacy-focused website analytics without compromise. Fathom doesn’t compromise visitor privacy for data. It made website analytics easy to use and respectful of privacy laws.
One easy dashboard to see how many visitors are coming to your website, where they come from and what they do once they're there. Without cookies. Without stalking. Still lightweight.
A website UX tool. See how your visitors actually use your website. It features visitor recordings, live chat, heat map suite, analytics, polls, & more.
AI-powered analytics and attribution platform that unifies website, product, and marketing data in one tool.
Pros
  • Privacy friendly
  • Easy to use
  • Customer support
  • Ad-blocker bypassing
  • Privacy focused
  • Cookieless
  • Lightweight script
  • Good support
  • Easy to use
  • Easy to use
  • Great tagging feature
  • Attentive support team
  • AI-powered attribution
  • Combined web + product analytics
  • Auto-capture without developers
  • Privacy-friendly
Cons
  • No data import
  • Short free trial
  • Limited features
  • Limited features due to cookieless
  • Not very customisable
  • No free version
  • New version can be glitchy
  • Slight learning curve for beginners
  • Relatively new player
  • No self-hosting option

Pricing information

Starting Price
  • 100k page views$15 p/m
  • 200k page views$25 p/m
  • 500k page views$45 p/m
  • 1 Million page views$60 p/m
  • 2 Million page views$100 p/m
  • Starter€15 p/m
  • Business€40 p/m
  • EnterpriseOn req.
Free trial period
30 days
14 days
7 days
Free plan

Account Management

Trackable Items
50
5-10+ depending on plan
1 per plan but option to add 1 for €5
Unlimited
User Seats
Unlimited
1-10+ depending on plan
Unlimited
3+ depending on plan
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
You
Lucky Orange
You
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
Unlimited
Unlimited
2 months for heatmaps & recordings and 12 for other features
Unlimited
Data Sampling
Usermaven does not sample data
Data Import
Google Analytics importer
GA importer included
Google Analytics importer
Data Export
One-click CSV export
As CSV or via API
Via API or CSV
Compliance
  • GDPR
  • CCPA
  • ePrivacy
  • COPPA
  • PECR
  • GDPR
  • CCPA
  • ePrivacy
  • GDPR
  • CCPA
  • GDPR
  • CCPA
Cookieless
Fathom is cookieless by default.
Simple Analytics is cookieless by default.
Lucky orange uses first-party cookies
Cookieless tracking available

Alerts & Automation

Custom Alerts
Threshold-based alerts
Email Reports
Weekly or monthly reporting
Daily, weekly, monthly
Scheduled email reports

Reporting

Trend Reporting
Curved and linear trend lines
Device Reporting
Device type, browser & OS
Funnel Reporting
Line up goals for simple funnel
AI-powered funnel analysis
User Flow Reporting
User journey visualization
Segmentation
Instant filters on any data point
Filter dashboard with visitor attributes
Segments & cohorts
Cohort Reports
Retention Reporting
Retention analysis (Business plan)
Attribution Reporting
Simple referrer graph
Multi-touch attribution with 7 models
Ecommerce Reporting
By means of custom events
Revenue attribution

User Experience Features

Heatmaps
Session Recordings
A/B Testing
User Feedback

Customizability

Custom Properties
Custom properties
Custom Metrics
Custom Reports
Custom dashboards
Custom Events
Can include: name, ID & value
Auto-captured events
Annotations
Able to include links in annotations

Support

Support description
Fathom offers extensive support and video walk-throughs. For issues you can always contact their knowledgable email support.
Simple Analytics offers knowledgable support through phone and email.
Lucky Orange offers support by means of email, a live chat, and a ticketing system. Besides that, they have an extensive knowledge base and they offer an onboarding service.
Usermaven offers documentation, live chat support, and email support.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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