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Compare Analytics Tools
UsermavenRating
5/5
Summary
Give your teams a self-service digital analytics platform to understand your users, drive conversions, and increase engagement, growth and revenue. Ideal for product or gowth teams.
Lightweight and open source web analytics. No cookies and fully compliant with GDPR, CCPA and PECR. Made and hosted in the EU, on European cloud infrastructure.
An open-source marketing analytics tool that respects data-privacy. With two hosting options, it is completely cookieless and it lets you own all your data.
AI-powered analytics and attribution platform that unifies website, product, and marketing data in one tool.
Pros
- Simple & Intuïtive
- User segmentation
- Data visualisations
- Feature Analytics
- Lightweight
- Open-source
- Cookieless
- EU cloud infrastructure
- Open-source
- Simple to understand interface
- You own your data
- Provacy-friendly
- Lightweight script (2kb)
- AI-powered attribution
- Combined web + product analytics
- Auto-capture without developers
- Privacy-friendly
Cons
- Dashboard customisation
- Limited free plan
- User support access
- Pricing transparency
- Limited features
- No audience reporting features
- Not a great amount of features
- Relatively new player
- No self-hosting option
Pricing information
Starting Price
| Starter | Free |
| Growth | $49+ p/m |
| Enterprise | On req. |
| 10k page views | $9 p/m |
| Enterprise | On req. |
| 200k page views | $29 p/m |
| 100k page views | $19 p/m |
| 500k page views | $49 p/m |
| 1M page views | $69 p/m |
| 2M page views | $89 p/m |
| 5M page views | $129 p/m |
| 10M page views | $169 p/m |
Free trial period
Free plan
30 days
14 days
Free plan
Account Management
Trackable Items
Unlimited
1-10+ depending on plan
Unlimited
Unlimited
User Seats
Unlimited for all plans
1-10+ depending on plan
Unlimited for all plans
3+ depending on plan
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- European Economic Area (EEA)
- European Economic Area (EEA)
- United States
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
You
You
You
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
Unlimited
3-5+ years depending on plan
Unlimited
Unlimited
Data Sampling
Limited data sampling in reports with over 20M pageviews
Umami does not sample data
Usermaven does not sample data
Data Import
Via SDK, API, GCS, AWS & more
e.g. import GA data
Google Analytics importer
Data Export
To GCS, BigQuery, Redshift & more
Export your data to CSV
via API as JSON file
Via API or CSV
Compliance
- GDPR
- CCPA
- ePrivacy
- GDPR
- CCPA
- PECR
- GDPR
- CCPA
- HIPAA
- GDPR
- CCPA
Cookieless
Amplitude relies on first-party cookies.
Plausible is cookieless by default.
Umami Analytics does not use cookies
Cookieless tracking available
Alerts & Automation
Custom Alerts
Traffic spike notifications through Slack or email
for Business & Enterprise plans
Threshold-based alerts
Email Reports
Subscribe to dashboard for daily reports
Weekly or monthly email reporting
Scheduled email reports
Reporting
Trend Reporting
Device Reporting
Device type, browser & OS
Funnel Reporting
Flexible funnels to analyse conversion, time to convert & more
AI-powered funnel analysis
User Flow Reporting
Standard & reverse Sankey charts
Basic reporting by looking at Entry & Exit pages
User journey analysis
User journey visualization
Segmentation
Use filters to segment your audience
Simple filters like browser, OS, and country
Segments & cohorts
Cohort Reports
Retention Reporting
Retention Analysis and Lifecycle charts
Retention analysis (Business plan)
Attribution Reporting
UTM & channel attribution
Multi-touch attribution with 7 models
Ecommerce Reporting
Elaborate Ecommerce reporting
Ecommerce revenue tracking
Revenue tracking
Revenue attribution
User Experience Features
Heatmaps
Session Recordings
Session Replay
Session replays
A/B Testing
A/B testing & feature flagging with Amplitude Experiment
User Feedback
Guides and Surveys
Customizability
Custom Properties
Custom Properties (Business plan and above)
Custom properties
Custom Metrics
20 custom formulas to create the metric you need
Custom Reports
Custom dashboards
Custom Events
Create a custom event from existing events
By means of adding CSS classes
Track everything from clicks to form submit
Auto-captured events
Annotations
Support
Support description
The support of Amplitude consists of a ticketing system, an extensive knowledge base, a community and email support depending on your plan.
Plausible offers extensive documentation which is the first place to find answers. Still haven't found what you're looking for? Contact their email support for knowledgable support.
The support options of Umami Analytics consist of a knowledge base, an online community and you can contact them via e-mail.
Usermaven offers documentation, live chat support, and email support.
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community