Compare
Compare Analytics Tools
Piwik PRO
From €35 per month
Has, and not every other tool does:
- Data Sampling
- Data Import
- Cookieless
- Custom Alerts
- Email Reports
- User Flow Reporting
- Retention Reporting
- Ecommerce Reporting
- Heatmaps
- Custom Properties
- Custom Metrics
- Custom Reports
- Custom Events
- Annotations
Lucky Orange
Has, and not every other tool does:
- Email Reports
- Heatmaps
- Session Recordings
- A/B Testing
- User Feedback
- Custom Reports
- Custom Events
Snowplow Analytics
Free plan
Has, and not every other tool does:
- Data Import
- Cohort Reports
- Retention Reporting
- Ecommerce Reporting
Umami
Has, and not every other tool does:
- Data Sampling
- Cookieless
- Custom Alerts
- User Flow Reporting
- Ecommerce Reporting
- Session Recordings
- Custom Reports
- Custom Events
Summary
A free analytics suite with a focus on user privacy and data security. Optimize the customer journey where it was previously impossible.
A website UX tool. See how your visitors actually use your website. It features visitor recordings, live chat, heat map suite, analytics, polls, & more.
Snowplow is an enterprise-strength event analytics platform. It Identifies its users and tracks the way they engage with the website or application.
An open-source marketing analytics tool that respects data-privacy. With two hosting options, it is completely cookieless and it lets you own all your data.
Pros
- Ease of use
- Great authorisation management
- Packed with features
- Community forum
- Intergrated tag & consent management
- Easy to use
- Great tagging feature
- Attentive support team
- Elaborate data import options
- Simple Client-side & server-side tracking
- Great support
- Open-source
- Simple to understand interface
- You own your data
- Provacy-friendly
- Lightweight script (2kb)
Cons
- No progressive payment plan
- Ecommerce reporting can be improved
- New version can be glitchy
- Slight learning curve for beginners
- Steep learning curve
- Technical knowledge needed for implementation
- Only a collection tool
- Not a great amount of features
Pricing information
Starting Price
- Core - 500k€35 p/m
- Enterprise€366 p/m
- Test & Experiment TrackingFree
- Self-Hosted PipelineOn req.
- Snowplow PlatformOn req.
Free trial period
Free plan
7 days
14 days
14 days
Account Management
Trackable Items
10 sites or apps (free) Unlimited (Enterprise)
1 per plan but option to add 1 for €5
Unlimited
User Seats
Unlimited
Unlimited
Unlimited
Unlimited for all plans
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- United States
- United States
- United Kingdom
- European Economic Area (EEA)
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
Lucky Orange
You
You
Data Freshness
30 min
Realtime
Realtime
Realtime
Data Retention
Up to 25 months
2 months for heatmaps & recordings and 12 for other features
Unlimited
Unlimited
Data Sampling
By default Piwik does not sample data
Umami does not sample data
Data Import
Import cost data, search keywords, user/client ID and audience data
Data Export
As CSV, XML, JSON, or via an API
via API as JSON file
Compliance
- GDPR
- CCPA
- HIPAA
- LGPD
- ePrivacy
- PECR
- GDPR
- CCPA
- GDPR
- CCPA
- HIPAA
- GDPR
- CCPA
- HIPAA
Cookieless
Piwik features a cookieless tracking option
Lucky orange uses first-party cookies
Umami Analytics does not use cookies
Alerts & Automation
Custom Alerts
Email alerts based on thresholds
for Business & Enterprise plans
Email Reports
Daily, weekly or monthly reports
Reporting
Trend Reporting
Device Reporting
Funnel Reporting
Detailed funnel report up to 5 steps
User Flow Reporting
Standard, transition & reverse Sankey charts
User journey analysis
Segmentation
Unlimited segments
Simple filters like browser, OS, and country
Cohort Reports
Based on first visit, first action, channel or custom events
Retention Reporting
Customer loyalty eCommerce report
CLTV Analysis
Attribution Reporting
Multi-channel attribution with 98% accuracy
Simple referrer graph
UTM & channel attribution
Ecommerce Reporting
Overview, order list, product, days and sessions to purchase & customer loyalty
Revenue tracking
User Experience Features
Heatmaps
Create an overlay with the site inspector Chrome extension
Session Recordings
Session replays
A/B Testing
User Feedback
Customizability
Custom Properties
200 slots for each scope and they can't be removed
Custom Metrics
Also called Calculated metrics
Custom Reports
Custom Events
Include category, action, and optionally name and value
Track everything from clicks to form submit
Annotations
Add to any graph or include them in scheduled reports or alerts
Support
Support description
Piwik Pro offers extensive documentation and video tutorials. They have support offices for different regions which can be contacted by email and phone.
Lucky Orange offers support by means of email, a live chat, and a ticketing system. Besides that, they have an extensive knowledge base and they offer an onboarding service.
The support options of Umami Analytics consist of a knowledge base, an online community and you can contact them via e-mail.
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community



