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Rating
5/5
5/5
Summary
Lightweight and open source web analytics. No cookies and fully compliant with GDPR, CCPA and PECR. Made and hosted in the EU, on European cloud infrastructure.
Optimize your website with certainty, not assumption. Watch real user journeys, with automatic Friction Scores that detects where to focus first.
A simple but powerful real-time web analytics tool that helps you track, analyse and understand your visitors. It features click fraud detection and session playback.
Ultimate open-source analytics to satisfy all your needs. Track every metric you need without invading your users' privacy.
Pros
  • Lightweight
  • Open-source
  • Cookieless
  • EU cloud infrastructure
  • Intuitive dashboards
  • Great filtering
  • Possibility to tag elements
  • Helpfull support
  • Automatic form tracking
  • User feedback surveys
  • Easy to use
  • Google Ads integration
  • Great session playback
  • Click fraud detection
  • Visitor alerts
  • Privacy-focused
  • Performance monitoring
  • Open-source
  • Browser extensions for quick access to analytics
  • Messenger integrations
Cons
  • Limited features
  • No audience reporting features
  • Lack of insight for Iframe recordings
  • Funnels could be improved
  • You run into credit limit quite fast
  • Limited free plan
  • Limited integration capabilities

Pricing information

Starting Price
10k page views$9 p/m
EnterpriseOn req.
200k page views$29 p/m
100k page views$19 p/m
500k page views$49 p/m
1M page views$69 p/m
2M page views$89 p/m
5M page views$129 p/m
10M page views$169 p/m
FreeFree
Starter€39 p/m
Growth€129 p/m
Business€259 p/m
Pro€499 p/m
EnterpriseOn req.
FreeFree
100k Page Views€9+ p/m
250k Page Views€19+ p/m
Hobby$5 / mo
Freelancer$15 / mo
Startup$59 / mo
Enterprise$110 / mo
Free trial period
30 days
14 days
30 days
14 days

Account Management

Trackable Items
1-10+ depending on plan
10
1
Unlimited
User Seats
1-10+ depending on plan
Unlimited
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • European Economic Area (EEA)
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
Mouseflow
Statcounter
You
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
3-5+ years depending on plan
12 months
Unlimited*
Unlimited
Data Sampling
Limited data sampling in reports with over 20M pageviews
Swetrix does not sample data
Data Import
e.g. import GA data
through integrations
Import Google keyword data
Data Export
Export your data to CSV
via CSV or to third-party tools by ID push
To a spreadsheet or other third party software.
via API, CSV, JSON or any other format (users are able to write custom extensions for that)
Compliance
  • GDPR
  • CCPA
  • PECR
  • GDPR
  • CCPA
  • GDPR
  • GDPR
  • CCPA
  • HIPAA
  • CPPA
Cookieless
Plausible is cookieless by default.
Mouseflow uses first-party cookies
Statcounter uses cookies
Swetrix does not use cookies for tracking

Alerts & Automation

Custom Alerts
Traffic spike notifications through Slack or email
Via web hook
Important visitor alerts
Daily, Weekly, Monthly, Quarterly or at threshold
Email Reports
Weekly or monthly email reporting
Hourly, daily, or weekly emails
Detailed, mobile-friendly reports
Daily, Weekly, Monthly, Quarterly

Reporting

Trend Reporting
Simple visitor trend graphs
We offer AI based traffic forecasting & trend monitoring
Device Reporting
Device type, browser & OS
Filter by device type, OS, browser & screen resolution
Device type, browser, OS & screen resolution
Country, browser, device type, language, utm_* metrics, performance statistics and more
Funnel Reporting
Simple funnel report, watch recordings from converters
User Flow Reporting
Basic reporting by looking at Entry & Exit pages
Simple ordered list of pages visited
Segmentation
Use filters to segment your audience
Segment users to filter heatmaps & recordings
You can segment data via multiple filters, apply specific timeframes & periods
Cohort Reports
Retention Reporting
Attribution Reporting
Simple referral & UTM sources
Ecommerce Reporting
Ecommerce revenue tracking

User Experience Features

Heatmaps
Click, movement, scroll, attention, live & geo heatmaps
Session Recordings
Elaborate filtering & livestream options
Recordings with many filtering options
A/B Testing
User Feedback
Custom triggered text, multiple choice & NPS ratings

Customizability

Custom Properties
Custom Properties (Business plan and above)
Custom Metrics
Custom Reports
Automatic form tracking
Receive custom reports by email. You can also add unlimited amount of email addresses to be subscribed to the traffic report newsletter.
Custom Events
By means of adding CSS classes
Custom tagging of recordings
Max 5 custom tags + values per page
You can track custom events. Custom events also support lots of customisations (e.g. you may track if you want 1 custom event per 1 unique session, etc).
Annotations
Soon to be released

Support

Support description
Plausible offers extensive documentation which is the first place to find answers. Still haven't found what you're looking for? Contact their email support for knowledgable support.
Mouseflow provides support in four languages and through phone, email, and an extensive knowledge base
Statcounter offers various support options like phone, email, live chat, and an extensive knowledge base.
Swetrix offers online support in the chatbox on the website, via social-media (i.e. Twitter, Linkedin, Discord) and via Email.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

Looking for more answers?

Check out our knowledge base for more articles on analytics, tracking and privacy.

Go to the knowledge base