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Compare Analytics Tools

Plausible Analytics

From $9 p/m

Has, and not every other tool does:

  • Cookieless
  • Custom Alerts
  • Email Reports
  • Trend Reporting
  • Device Reporting
  • User Flow Reporting
  • Segmentation
  • Ecommerce Reporting
  • Custom Properties
  • Custom Metrics

Open Web Analytics

Has, and not every other tool does:

  • Trend Reporting
  • Attribution Reporting
  • Ecommerce Reporting
  • Heatmaps
  • Session Recordings
  • Custom Properties
  • Custom Metrics

Pendo

Has, and not every other tool does:

  • Custom Alerts
  • Email Reports
  • Trend Reporting
  • Device Reporting
  • Segmentation
  • Cohort Reports
  • Retention Reporting
  • Heatmaps
  • A/B Testing
  • User Feedback
  • Custom Reports

Pirsch Analytics

Has, and not every other tool does:

  • Data Sampling
  • Cookieless
  • Email Reports
  • Device Reporting
  • User Flow Reporting
  • Segmentation
  • Ecommerce Reporting
  • A/B Testing
  • Custom Properties
Summary
Lightweight and open source web analytics. No cookies and fully compliant with GDPR, CCPA and PECR. Made and hosted in the EU, on European cloud infrastructure.
Open Web Analytics is the free and open source web analytics framework that lets you stay in control of how you instrument and analyze the use of your websites and application
Pendo is a product-analytics app that helps software companies develop products that resonate with customers.
Pirsch is a simple, cookie-free, open-source web analytics solution that integrates easily into your website or backend.
Pros
  • Lightweight
  • Open-source
  • Cookieless
  • EU cloud infrastructure
  • The software is open source
  • It is very customizable
  • Ecommerce reporting
  • Privacy friendly
  • The script is lightweight
  • Lightweight, cookie-free and open-source
  • Pirsch's backend integration requires no client-side scripts and delivers the same accurate results without the interference of adblockers
  • Extensive API
  • Fully-fledged access management
  • Comprehensive filtering by any metric including event metadata
Cons
  • Limited features
  • No audience reporting features
  • Limited reporting features
  • Technical skill required
  • Comply with data privacy regulations
  • You need a secure server
  • Visitors are only recognized for up to 24 hours to comply with the privacy policy
  • Heatmaps and session recordings are not available

Pricing information

Starting Price
  • 10k page views$9 p/m
  • 100k page views$19 p/m
  • 200k page views$29 p/m
  • 500k page views$49 p/m
  • 1M page views$69 p/m
  • 2M page views$89 p/m
  • 5M page views$129 p/m
  • 10M page views$169 p/m
  • EnterpriseOn req.
Free trial period
30 days
Free plan
Free plan
30 days

Account Management

Trackable Items
1-10+ depending on plan
Unlimited
Unlimited in Portfolio plan
Unlimited
User Seats
1-10+ depending on plan
Unlimited
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • Not applicable
  • United States
  • European Economic Area (EEA)
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
You
Pendo
You
Data Freshness
Realtime
Realtime
Hourly updates
Realtime
Data Retention
3-5+ years depending on plan
Unlimited
84 months
Unlimited
Data Sampling
Limited data sampling in reports with over 20M pageviews
Data Import
e.g. import GA data
by means of the REST API
Import historical data by CSV
Import from Plausible, Fathom or Google Analytics
Data Export
Export your data to CSV
by means of the REST API
Export feedback & reports by CSV or pull data to BI tool
via API or CSV
Compliance
  • GDPR
  • CCPA
  • PECR
  • GDPR
  • CCPA
  • CCPA
  • ePrivacy
  • GDPR
  • CCPA
  • ePrivacy
  • PECR
Cookieless
Plausible is cookieless by default.
Sets first-party cookies (owa_v, owa_c, session). Lifetimes can be shortened or made session-only.
Pendo uses first-party cookies
Pirsch Analytics does not use cookies

Alerts & Automation

Custom Alerts
Traffic spike notifications through Slack or email
Guide, Page & Feature alerts
Email Reports
Weekly or monthly email reporting
Recieve reports in weekly emails
Daily, Weekly, Bi-weekly, Monthly

Reporting

Trend Reporting
Device Reporting
Device type, browser & OS
Device type, OS, Browser, Browser version, Screen size
Funnel Reporting
Analyze Funnels
User Flow Reporting
Basic reporting by looking at Entry & Exit pages
Entry and exit pages
Segmentation
Use filters to segment your audience
Extensive filtering by any metric
Cohort Reports
Retention Reporting
See Cohort analysis
Attribution Reporting
Ecommerce Reporting
Ecommerce revenue tracking
Possible with custom events and goals

User Experience Features

Heatmaps
Session Recordings
Domstream
A/B Testing
Tag-based A/B testing and segmentation
User Feedback

Customizability

Custom Properties
Custom Properties (Business plan and above)
As part of custom events
Custom Metrics
Custom Reports
Change the widgets of a report
Custom Events
By means of adding CSS classes
With additional metadata fields (key-value pairs).
Annotations

Support

Support description
Plausible offers extensive documentation which is the first place to find answers. Still haven't found what you're looking for? Contact their email support for knowledgable support.
Because Open Web Analytics is open source, all documentation is found on GitHub. Apart from the community, there are no support options available.
The Pendo support consists of a phone helpdesk, a live chat function, an extensive knowledge base and a community.
Email support, public Discord server
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

Looking for more answers?

Check out our knowledge base for more articles on analytics, tracking and privacy.

Go to the knowledge base