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Compare Analytics Tools

Rating
4/5
5/5
Summary
One easy dashboard to see how many visitors are coming to your website, where they come from and what they do once they're there. Without cookies. Without stalking. Still lightweight.
Hotjar provides Product Experience Insights about your website that show how users behave and what they feel strongly about, so product teams can deliver real value to them.
Pirsch is a simple, cookie-free, open-source web analytics solution that integrates easily into your website or backend.
AI-powered analytics and attribution platform that unifies website, product, and marketing data in one tool.
Pros
  • Privacy focused
  • Cookieless
  • Lightweight script
  • Good support
  • Easy to use
  • Comes with great heatmaps
  • Includes session recordings
  • Good polling function
  • Hotjar features exit surveys
  • Lightweight, cookie-free and open-source
  • Pirsch's backend integration requires no client-side scripts and delivers the same accurate results without the interference of adblockers
  • Extensive API
  • Fully-fledged access management
  • Comprehensive filtering by any metric including event metadata
  • AI-powered attribution
  • Combined web + product analytics
  • Auto-capture without developers
  • Privacy-friendly
Cons
  • Limited features due to cookieless
  • Not very customisable
  • No free version
  • Hotjar is not available for mobile
  • Steep pricing for large organisations
  • Hard to exclude URLs from reports
  • Visitors are only recognized for up to 24 hours to comply with the privacy policy
  • Heatmaps and session recordings are not available
  • Relatively new player
  • No self-hosting option

Pricing information

Starting Price
Starter€15 p/m
Business€40 p/m
EnterpriseOn req.
BasicFree
Plus$49+ p/m
BusinessOn req.
ScaleOn req.
Free trial period
14 days
Free plan
30 days
Free plan

Account Management

Trackable Items
5-10+ depending on plan
Unlimited
Unlimited
Unlimited
User Seats
1-10+ depending on plan
1
Unlimited
3+ depending on plan
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
Hotjar
You
You
Data Freshness
Realtime
30 minutes
Realtime
Realtime
Data Retention
Unlimited
12 months
Unlimited
Unlimited
Data Sampling
Usermaven does not sample data
Data Import
GA importer included
Send user data to Hotjar to enhance analysis
Import from Plausible, Fathom or Google Analytics
Google Analytics importer
Data Export
As CSV or via API
Export recording meta data
via API or CSV
Via API or CSV
Compliance
  • GDPR
  • CCPA
  • ePrivacy
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • ePrivacy
  • PECR
  • GDPR
  • CCPA
Cookieless
Simple Analytics is cookieless by default.
Hotjar relies on first-party cookies.
Pirsch Analytics does not use cookies
Cookieless tracking available

Alerts & Automation

Custom Alerts
in the interface, via e-mail or Slack
Threshold-based alerts
Email Reports
Daily, weekly, monthly
e.g. daily survey responses reports
Daily, Weekly, Bi-weekly, Monthly
Scheduled email reports

Reporting

Trend Reporting
Curved and linear trend lines
Device Reporting
See on which device the user was
Device type, OS, Browser, Browser version, Screen size
Funnel Reporting
Line up goals for simple funnel
Discover why users drop off
Analyze Funnels
AI-powered funnel analysis
User Flow Reporting
Entry and exit pages
User journey visualization
Segmentation
Filter dashboard with visitor attributes
Create custom filters for recordings
Extensive filtering by any metric
Segments & cohorts
Cohort Reports
Retention Reporting
Retention analysis (Business plan)
Attribution Reporting
Multi-touch attribution with 7 models
Ecommerce Reporting
Possible with custom events and goals
Revenue attribution

User Experience Features

Heatmaps
Unlimited
Session Recordings
Record all interaction with your site
A/B Testing
No A/B testing tool only integrations
Tag-based A/B testing and segmentation
User Feedback
Place NPS ratings or a survey pop-up on every page

Customizability

Custom Properties
As part of custom events
Custom properties
Custom Metrics
Custom Reports
Custom dashboards
Custom Events
Track and filter sessions & heatmaps
With additional metadata fields (key-value pairs).
Auto-captured events
Annotations
Able to include links in annotations
Hotjar does not have annotations

Support

Support description
Simple Analytics offers knowledgable support through phone and email.
Hotjar offers extensive documentation and a ticketing support system. Most requests are answered within 1-2 business days, but often faster.
Email support, public Discord server
Usermaven offers documentation, live chat support, and email support.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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