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Compare Analytics Tools

Mixpanel

Free plan

Only Mixpanel has:

  • Cohort Reports
  • Retention Reporting
  • Custom Metrics
  • Annotations

Lucky Orange

Only Lucky Orange has:

  • User Feedback

Pirsch Analytics

No feature only Pirsch Analytics has.

Umami

No feature only Umami has.

Summary
Powerful, self-serve product analytics to help you convert, engage, and retain more users. Build funnels, see top user flows, create cohorts, and more with just a few clicks.
A website UX tool. See how your visitors actually use your website. It features visitor recordings, live chat, heat map suite, analytics, polls, & more.
Pirsch is a simple, cookie-free, open-source web analytics solution that integrates easily into your website or backend.
An open-source marketing analytics tool that respects data-privacy. With two hosting options, it is completely cookieless and it lets you own all your data.
Pros
  • Interface is easy to understand
  • Great support options
  • Reporting is in realtime
  • Good community
  • Easy to use
  • Great tagging feature
  • Attentive support team
  • Lightweight, cookie-free and open-source
  • Pirsch's backend integration requires no client-side scripts and delivers the same accurate results without the interference of adblockers
  • Extensive API
  • Fully-fledged access management
  • Comprehensive filtering by any metric including event metadata
  • Open-source
  • Simple to understand interface
  • You own your data
  • Provacy-friendly
  • Lightweight script (2kb)
Cons
  • Event setup requires tech skills
  • Contains hard to discover features
  • Has a steep learning curve
  • New version can be glitchy
  • Slight learning curve for beginners
  • Visitors are only recognized for up to 24 hours to comply with the privacy policy
  • Heatmaps and session recordings are not available
  • Not a great amount of features

Pricing information

Starting Price
  • FreeFree
  • EnterpriseOn req.
Free trial period
Free plan
7 days
30 days
14 days

Account Management

Trackable Items
1
1 per plan but option to add 1 for €5
Unlimited
Unlimited
User Seats
Unlimited
Unlimited
Unlimited
Unlimited for all plans
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • United States
  • United States
  • European Economic Area (EEA)
  • European Economic Area (EEA)
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
Mixpanel
Lucky Orange
You
You
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
Unlimited
2 months for heatmaps & recordings and 12 for other features
Unlimited
Unlimited
Data Sampling
Umami does not sample data
Data Import
Via one-off script or Ingestion API
Import from Plausible, Fathom or Google Analytics
Data Export
Via raw data export API
via API or CSV
via API as JSON file
Compliance
  • GDPR
  • CCPA
  • HIPAA
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • ePrivacy
  • PECR
  • GDPR
  • CCPA
  • HIPAA
Cookieless
Mixpanel relies on first-party cookies
Lucky orange uses first-party cookies
Pirsch Analytics does not use cookies
Umami Analytics does not use cookies

Alerts & Automation

Custom Alerts
Hourly, daily, or weekly base on event threshold
for Business & Enterprise plans
Email Reports
Same as custom alerts
Daily, Weekly, Bi-weekly, Monthly

Reporting

Trend Reporting
Device Reporting
Device type, OS, Browser, Browser version, Screen size
Funnel Reporting
Funnel trend, time to convert & frequency visualisations
Analyze Funnels
User Flow Reporting
Sankey chart with selected, immediate & drop off events
Entry and exit pages
User journey analysis
Segmentation
Automatically find interesting segments & receive per email
Extensive filtering by any metric
Simple filters like browser, OS, and country
Cohort Reports
User cohorts of users to filter reports
Retention Reporting
Retention curves, trends & user cohort buckets
Attribution Reporting
Simple UTM tracking with "first touch" attribution
Simple referrer graph
UTM & channel attribution
Ecommerce Reporting
Option to track purchases but no special reporting
Possible with custom events and goals
Revenue tracking

User Experience Features

Heatmaps
Session Recordings
Session replays
A/B Testing
Experiments
Tag-based A/B testing and segmentation
User Feedback

Customizability

Custom Properties
As part of custom events
Custom Metrics
Max 255 properties per event
Custom Reports
Unlimited custom dahboards & reports
Custom Events
Combine events into a custom event
With additional metadata fields (key-value pairs).
Track everything from clicks to form submit
Annotations
Directly on the linechart in Insights

Support

Support description
Mixpanel offer extensive documentation and knowledgable support through a ticketing system. They have a support email address but regular support requests are directed to the ticketing system. Join their Slack group for community access.
Lucky Orange offers support by means of email, a live chat, and a ticketing system. Besides that, they have an extensive knowledge base and they offer an onboarding service.
Email support, public Discord server
The support options of Umami Analytics consist of a knowledge base, an online community and you can contact them via e-mail.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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Check out our knowledge base for more articles on analytics, tracking and privacy.

Go to the knowledge base