✓ 100% independent✓ Most complete overview✓ Free expert advice
New MetricsTake the quiz

Compare

Compare Analytics Tools

Rating
5/5
5/5
Summary
A free analytics suite with a focus on user privacy and data security. Optimize the customer journey where it was previously impossible.
A simple but powerful real-time web analytics tool that helps you track, analyse and understand your visitors. It features click fraud detection and session playback.
Pendo is a product-analytics app that helps software companies develop products that resonate with customers.
Pirsch is a simple, cookie-free, open-source web analytics solution that integrates easily into your website or backend.
Pros
  • Ease of use
  • Great authorisation management
  • Packed with features
  • Community forum
  • Intergrated tag & consent management
  • Easy to use
  • Google Ads integration
  • Great session playback
  • Click fraud detection
  • Visitor alerts
  • Lightweight, cookie-free and open-source
  • Pirsch's backend integration requires no client-side scripts and delivers the same accurate results without the interference of adblockers
  • Extensive API
  • Fully-fledged access management
  • Comprehensive filtering by any metric including event metadata
Cons
  • No progressive payment plan
  • Ecommerce reporting can be improved
  • Limited free plan
  • Visitors are only recognized for up to 24 hours to comply with the privacy policy
  • Heatmaps and session recordings are not available

Pricing information

Starting Price
Core - 500k€35 p/m
Enterprise€366 p/m
FreeFree
100k Page Views€9+ p/m
250k Page Views€19+ p/m
Free trial period
Free plan
30 days
Free plan
30 days

Account Management

Trackable Items
10 sites or apps (free) Unlimited (Enterprise)
1
Unlimited in Portfolio plan
Unlimited
User Seats
Unlimited
Unlimited
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
Statcounter
Pendo
You
Data Freshness
30 min
Realtime
Hourly updates
Realtime
Data Retention
Up to 25 months
Unlimited*
84 months
Unlimited
Data Sampling
By default Piwik does not sample data
Data Import
Import cost data, search keywords, user/client ID and audience data
Import Google keyword data
Import historical data by CSV
Import from Plausible, Fathom or Google Analytics
Data Export
As CSV, XML, JSON, or via an API
To a spreadsheet or other third party software.
Export feedback & reports by CSV or pull data to BI tool
via API or CSV
Compliance
  • GDPR
  • CCPA
  • HIPAA
  • LGPD
  • ePrivacy
  • PECR
  • GDPR
  • CCPA
  • ePrivacy
  • GDPR
  • CCPA
  • ePrivacy
  • PECR
Cookieless
Piwik features a cookieless tracking option
Statcounter uses cookies
Pendo uses first-party cookies
Pirsch Analytics does not use cookies

Alerts & Automation

Custom Alerts
Email alerts based on thresholds
Important visitor alerts
Guide, Page & Feature alerts
Email Reports
Daily, weekly or monthly reports
Detailed, mobile-friendly reports
Recieve reports in weekly emails
Daily, Weekly, Bi-weekly, Monthly

Reporting

Trend Reporting
Device Reporting
Device type, browser, OS & screen resolution
Device type, OS, Browser, Browser version, Screen size
Funnel Reporting
Detailed funnel report up to 5 steps
Analyze Funnels
User Flow Reporting
Standard, transition & reverse Sankey charts
Simple ordered list of pages visited
Entry and exit pages
Segmentation
Unlimited segments
Extensive filtering by any metric
Cohort Reports
Retention Reporting
Customer loyalty eCommerce report
See Cohort analysis
Attribution Reporting
Multi-channel attribution with 98% accuracy
Simple referral & UTM sources
Ecommerce Reporting
Overview, order list, product, days and sessions to purchase & customer loyalty
Possible with custom events and goals

User Experience Features

Heatmaps
Create an overlay with the site inspector Chrome extension
Session Recordings
Recordings with many filtering options
A/B Testing
Tag-based A/B testing and segmentation
User Feedback

Customizability

Custom Properties
200 slots for each scope and they can't be removed
As part of custom events
Custom Metrics
Also called Calculated metrics
Custom Reports
Change the widgets of a report
Custom Events
Include category, action, and optionally name and value
Max 5 custom tags + values per page
With additional metadata fields (key-value pairs).
Annotations
Add to any graph or include them in scheduled reports or alerts

Support

Support description
Piwik Pro offers extensive documentation and video tutorials. They have support offices for different regions which can be contacted by email and phone.
Statcounter offers various support options like phone, email, live chat, and an extensive knowledge base.
The Pendo support consists of a phone helpdesk, a live chat function, an extensive knowledge base and a community.
Email support, public Discord server
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

Looking for more answers?

Check out our knowledge base for more articles on analytics, tracking and privacy.

Go to the knowledge base