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Rating
5/5
Summary
A B2B leadgeneration tool. Start identifying your B2B website visitors and grow your sales funnel. Generate more and better leads than your competition.
Privacy-first, lightweight, accurate web analytics for free. Web Analytics that allows you to view and track essential stats on the usage of your website.
Pirsch is a simple, cookie-free, open-source web analytics solution that integrates easily into your website or backend.
Pros
  • Company insights
  • Session Recordings
  • Geographic results
  • CRM integration
  • Starts free when client of Cloudflare
  • Very easy to setup
  • Server log additional metrics
  • Difficult to block for Adblockers
  • Lightweight, cookie-free and open-source
  • Pirsch's backend integration requires no client-side scripts and delivers the same accurate results without the interference of adblockers
  • Extensive API
  • Fully-fledged access management
  • Comprehensive filtering by any metric including event metadata
Cons
  • Limited features
  • Specific use-case
  • Not very customizable
  • Quite steep pricing
  • Limited features
  • Might track high amounts of bot traffic
  • Limited metrics
  • Cannot exclude own visits
  • Visitors are only recognized for up to 24 hours to comply with the privacy policy
  • Heatmaps and session recordings are not available

Pricing information

Starting Price
Starter€69+ p/m
Scale€159+ p/m
Pro€359+ p/m
5.000+ company ID'sOn req.
Free trial period
14 days
Free plan
30 days

Account Management

Trackable Items
Unlimited
10
Unlimited
User Seats
3 to unlimited, by plan
N/A
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • United Kingdom
  • United States
  • European Economic Area (EEA)
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
Leadinfo
Cloudflare Analytics
You
Data Freshness
Realtime
Realtime
Realtime
Data Retention
30 days
6 months
Unlimited
Data Sampling
Adaptive sampling of 1-10% on all stats
Data Import
Used for bulk tagging leads
Import from Plausible, Fathom or Google Analytics
Data Export
Elaborate lead export in CSV or for Linkedin
via CVS or JSON files or an API
via API or CSV
Compliance
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • HIPAA
  • ePrivacy
  • GDPR
  • CCPA
  • ePrivacy
  • PECR
Cookieless
Sets first-party cookies _li_id (2 years) and _li_ses (session) by default; an optional cookieless mode exists.
Cloudflare analytics does not use cookies
Pirsch Analytics does not use cookies

Alerts & Automation

Custom Alerts
Email Reports
Daily, weekly or monthly lead overview
Cloudflare does not feature email reports
Daily, Weekly, Bi-weekly, Monthly

Reporting

Trend Reporting
Analyse your peak hours
Device Reporting
Device type, browser & OS
Device type, OS, Browser, Browser version, Screen size
Funnel Reporting
Analyze Funnels
User Flow Reporting
Entry and exit pages
Segmentation
Filter leads by country, channel or page
Extensive filtering by any metric
Cohort Reports
Retention Reporting
Attribution Reporting
Simple referral widget
Simple referrer dimensions but no UTM tags
Ecommerce Reporting
Possible with custom events and goals

User Experience Features

Heatmaps
Session Recordings
Included from the Scale plan
A/B Testing
Tag-based A/B testing and segmentation
User Feedback

Customizability

Custom Properties
Define your own labels
As part of custom events
Custom Metrics
Custom Reports
Custom Events
Define triggers to label a lead or send them to CRM
Cloudflare does not feature event tracking
With additional metadata fields (key-value pairs).
Annotations

Support

Support description
Email support on Starter, phone support from Scale, a dedicated customer success manager on Pro, plus a help center.
Cloudflare offers support for their main product via email, a ticketing system, an elaborate knowledge base and an online community
Email support, public Discord server
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
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