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Rating
Summary
Optimize your website with certainty, not assumption. Watch real user journeys, with automatic Friction Scores that detects where to focus first.
A website optimization tool to analyze visitor's behavior across email & ad campaigns. Investigate buyers' journeys, identify audience segments present across webpages, and spot issues.
Privacy-first, lightweight, accurate web analytics for free. Web Analytics that allows you to view and track essential stats on the usage of your website.
Pros
  • Intuitive dashboards
  • Great filtering
  • Possibility to tag elements
  • Helpfull support
  • Automatic form tracking
  • User feedback surveys
  • Easy heatmaps
  • Customer feedback surveys
  • Simple but good A/B testing
  • Easy to set up
  • Starts free when client of Cloudflare
  • Very easy to setup
  • Server log additional metrics
  • Difficult to block for Adblockers
Cons
  • Lack of insight for Iframe recordings
  • Funnels could be improved
  • You run into credit limit quite fast
  • Few intergrations with other tools
  • Easy to hit the max number of snapshots
  • Limited features
  • Might track high amounts of bot traffic
  • Limited metrics
  • Cannot exclude own visits

Pricing information

Starting Price
FreeFree
Starter€39 p/m
Growth€129 p/m
Business€259 p/m
Pro€499 p/m
EnterpriseOn req.
Basic$29 p/m
Plus$99 p/m
Pro$249 p/m
Enterprise$599 p/m
Free trial period
14 days
30 days
Free plan

Account Management

Trackable Items
10
Unlimited
10
User Seats
Unlimited
Unlimited
N/A
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • United Kingdom
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
Mouseflow
Crazy Egg
Cloudflare Analytics
Data Freshness
Realtime
Realtime
Realtime
Data Retention
12 months
Between 3 & 24 months depending on the plan
6 months
Data Sampling
Adaptive sampling of 1-10% on all stats
Data Import
through integrations
Data Export
via CSV or to third-party tools by ID push
Download reports or snapshots as a zipfile or CSV
via CVS or JSON files or an API
Compliance
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • HIPAA
  • ePrivacy
  • GDPR
  • CCPA
  • HIPAA
  • ePrivacy
Cookieless
Mouseflow uses first-party cookies
Crazy Egg uses first-party cookies
Cloudflare analytics does not use cookies

Alerts & Automation

Custom Alerts
Via web hook
Email Reports
Hourly, daily, or weekly emails
Receive reports or Snapshots by mail
Cloudflare does not feature email reports

Reporting

Trend Reporting
Simple visitor trend graphs
Device Reporting
Filter by device type, OS, browser & screen resolution
See which device the user used
Device type, browser & OS
Funnel Reporting
Simple funnel report, watch recordings from converters
User Flow Reporting
Segmentation
Segment users to filter heatmaps & recordings
Segment users by device, location, etc.
Cohort Reports
Retention Reporting
Attribution Reporting
By means of referral tracking
Simple referrer dimensions but no UTM tags
Ecommerce Reporting

User Experience Features

Heatmaps
Click, movement, scroll, attention, live & geo heatmaps
Heatmap, scrollmap, confetti report, overlay & list
Session Recordings
Elaborate filtering & livestream options
A/B Testing
With realtime results
User Feedback
Custom triggered text, multiple choice & NPS ratings
Surveys, NPS scores & ratings

Customizability

Custom Properties
Custom tagging for segmenting users
Custom Metrics
Custom users variables
Custom Reports
Automatic form tracking
Custom Events
Custom tagging of recordings
Cloudflare does not feature event tracking
Annotations

Support

Support description
Mouseflow provides support in four languages and through phone, email, and an extensive knowledge base
Crazy Egg offers an extensive knowledge base, a ticketing system, and email as their support options. For the plus, pro, and enterprise plans it offers priority support.
Cloudflare offers support for their main product via email, a ticketing system, an elaborate knowledge base and an online community
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
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