Compare
Compare Analytics Tools
Rating
5/5
4/5
Summary
Lightweight and open source web analytics. No cookies and fully compliant with GDPR, CCPA and PECR. Made and hosted in the EU, on European cloud infrastructure.
Open Web Analytics is the free and open source web analytics framework that lets you stay in control of how you instrument and analyze the use of your websites and application
Clarity is a free, easy-to-use tool that captures how real people actually use your site. Setup is easy and you'll start getting data in minutes.
Privacy-first, lightweight, accurate web analytics for free. Web Analytics that allows you to view and track essential stats on the usage of your website.
Pros
- Lightweight
- Open-source
- Cookieless
- EU cloud infrastructure
- The software is open source
- It is very customizable
- Ecommerce reporting
- Privacy friendly
- The script is lightweight
- It is free and easy to use
- Great heatmaps
- Unlimited session recordings
- No data sampling
- Starts free when client of Cloudflare
- Very easy to setup
- Server log additional metrics
- Difficult to block for Adblockers
Cons
- Limited features
- No audience reporting features
- Limited reporting features
- Technical skill required
- Comply with data privacy regulations
- You need a secure server
- Limited reporting features
- Limited integrations
- Limited features
- Might track high amounts of bot traffic
- Limited metrics
- Cannot exclude own visits
Pricing information
Starting Price
| 10k page views | $9 p/m |
| Enterprise | On req. |
| 200k page views | $29 p/m |
| 100k page views | $19 p/m |
| 500k page views | $49 p/m |
| 1M page views | $69 p/m |
| 2M page views | $89 p/m |
| 5M page views | $129 p/m |
| 10M page views | $169 p/m |
| Clarity | Free |
Free trial period
30 days
Free plan
Free plan
Free plan
Account Management
Trackable Items
1-10+ depending on plan
Unlimited
Unlimited
10
User Seats
1-10+ depending on plan
Unlimited
Unlimited
N/A
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- Not applicable
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- United Kingdom
- United States
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
You
Microsoft Clarity
Cloudflare Analytics
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
3-5+ years depending on plan
Unlimited
13 months
6 months
Data Sampling
Limited data sampling in reports with over 20M pageviews
Adaptive sampling of 1-10% on all stats
Data Import
e.g. import GA data
by means of the REST API
Data Export
Export your data to CSV
by means of the REST API
via CVS or JSON files or an API
Compliance
- GDPR
- CCPA
- PECR
- GDPR
- CCPA
- GDPR
- CCPA
- ePrivacy
- GDPR
- CCPA
- HIPAA
- ePrivacy
Cookieless
Plausible is cookieless by default.
Sets first-party cookies (owa_v, owa_c, session). Lifetimes can be shortened or made session-only.
Clarity uses first-party cookies
Cloudflare analytics does not use cookies
Alerts & Automation
Custom Alerts
Traffic spike notifications through Slack or email
Email Reports
Weekly or monthly email reporting
Cloudflare does not feature email reports
Reporting
Trend Reporting
Device Reporting
Device type, browser & OS
Device type, browser & OS widgets
Device type, browser & OS
Funnel Reporting
User Flow Reporting
Basic reporting by looking at Entry & Exit pages
Segmentation
Use filters to segment your audience
Cohort Reports
Retention Reporting
Attribution Reporting
Simple referral metrics
Simple referrer dimensions but no UTM tags
Ecommerce Reporting
Ecommerce revenue tracking
User Experience Features
Heatmaps
Click, scroll & area heatmaps
Session Recordings
Domstream
Filter by actions, duration, pages & device
A/B Testing
User Feedback
Customizability
Custom Properties
Custom Properties (Business plan and above)
Custom Metrics
Custom Reports
Custom Events
By means of adding CSS classes
Cloudflare does not feature event tracking
Annotations
Support
Support description
Plausible offers extensive documentation which is the first place to find answers. Still haven't found what you're looking for? Contact their email support for knowledgable support.
Because Open Web Analytics is open source, all documentation is found on GitHub. Apart from the community, there are no support options available.
Support is available via chat, email and the support center.
Cloudflare offers support for their main product via email, a ticketing system, an elaborate knowledge base and an online community
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community