Compare
Compare Analytics Tools
Simple Analytics
From €15 p/m
Has, and not every other tool does:
- Data Import
- Cookieless
- Email Reports
- Funnel Reporting
- Segmentation
- Custom Events
- Annotations
Microsoft Clarity
Free plan
Has, and not every other tool does:
- Segmentation
- Attribution Reporting
- Heatmaps
- Session Recordings
- Custom Properties
- Custom Events
Mouseflow
Free plan
Has, and not every other tool does:
- Data Import
- Cookieless
- Custom Alerts
- Email Reports
- Funnel Reporting
- Segmentation
- Heatmaps
- Session Recordings
- A/B Testing
- User Feedback
- Custom Reports
- Custom Events
Cloudflare Analytics
Has, and not every other tool does:
- Cookieless
- Attribution Reporting
Summary
One easy dashboard to see how many visitors are coming to your website, where they come from and what they do once they're there. Without cookies. Without stalking. Still lightweight.
Clarity is a free, easy-to-use tool that captures how real people actually use your site. Setup is easy and you'll start getting data in minutes.
Optimize your website with certainty, not assumption. Watch real user journeys, with automatic Friction Scores that detects where to focus first.
Privacy-first, lightweight, accurate web analytics for free. Web Analytics that allows you to view and track essential stats on the usage of your website.
Pros
- Privacy focused
- Cookieless
- Lightweight script
- Good support
- Easy to use
- It is free and easy to use
- Great heatmaps
- Unlimited session recordings
- No data sampling
- Intuitive dashboards
- Great filtering
- Possibility to tag elements
- Helpfull support
- Automatic form tracking
- User feedback surveys
- Starts free when client of Cloudflare
- Very easy to setup
- Server log additional metrics
- Difficult to block for Adblockers
Cons
- Limited features due to cookieless
- Not very customisable
- No free version
- Limited reporting features
- Limited integrations
- Lack of insight for Iframe recordings
- Funnels could be improved
- You run into credit limit quite fast
- Limited features
- Might track high amounts of bot traffic
- Limited metrics
- Cannot exclude own visits
Pricing information
Starting Price
- Starter€15 p/m
- Business€40 p/m
- EnterpriseOn req.
- ClarityFree
- FreeFree
- Starter€39 p/m
- Growth€129 p/m
- Business€259 p/m
- Pro€499 p/m
- EnterpriseOn req.
Free trial period
14 days
Free plan
14 days
Free plan
Account Management
Trackable Items
5-10+ depending on plan
Unlimited
10
10
User Seats
1-10+ depending on plan
Unlimited
Unlimited
N/A
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- European Economic Area (EEA)
- United Kingdom
- United States
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
Microsoft Clarity
Mouseflow
Cloudflare Analytics
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
Unlimited
13 months
12 months
6 months
Data Sampling
Adaptive sampling of 1-10% on all stats
Data Import
GA importer included
through integrations
Data Export
As CSV or via API
via CSV or to third-party tools by ID push
via CVS or JSON files or an API
Compliance
- GDPR
- CCPA
- ePrivacy
- GDPR
- CCPA
- ePrivacy
- GDPR
- CCPA
- GDPR
- CCPA
- HIPAA
- ePrivacy
Cookieless
Simple Analytics is cookieless by default.
Clarity uses first-party cookies
Mouseflow uses first-party cookies
Cloudflare analytics does not use cookies
Alerts & Automation
Custom Alerts
Via web hook
Email Reports
Daily, weekly, monthly
Hourly, daily, or weekly emails
Cloudflare does not feature email reports
Reporting
Trend Reporting
Curved and linear trend lines
Simple visitor trend graphs
Device Reporting
Device type, browser & OS widgets
Filter by device type, OS, browser & screen resolution
Device type, browser & OS
Funnel Reporting
Line up goals for simple funnel
Simple funnel report, watch recordings from converters
User Flow Reporting
Segmentation
Filter dashboard with visitor attributes
Segment users to filter heatmaps & recordings
Cohort Reports
Retention Reporting
Attribution Reporting
Simple referral metrics
Simple referrer dimensions but no UTM tags
Ecommerce Reporting
User Experience Features
Heatmaps
Click, scroll & area heatmaps
Click, movement, scroll, attention, live & geo heatmaps
Session Recordings
Filter by actions, duration, pages & device
Elaborate filtering & livestream options
A/B Testing
User Feedback
Custom triggered text, multiple choice & NPS ratings
Customizability
Custom Properties
Custom Metrics
Custom Reports
Automatic form tracking
Custom Events
Custom tagging of recordings
Cloudflare does not feature event tracking
Annotations
Able to include links in annotations
Support
Support description
Simple Analytics offers knowledgable support through phone and email.
Support is available via chat, email and the support center.
Mouseflow provides support in four languages and through phone, email, and an extensive knowledge base
Cloudflare offers support for their main product via email, a ticketing system, an elaborate knowledge base and an online community
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community