Compare
Compare Analytics Tools
Rating
5/5
5/5
Summary
Privacy-focused website analytics without compromise. Fathom doesn’t compromise visitor privacy for data. It made website analytics easy to use and respectful of privacy laws.
One easy dashboard to see how many visitors are coming to your website, where they come from and what they do once they're there. Without cookies. Without stalking. Still lightweight.
Lightweight and open source web analytics. No cookies and fully compliant with GDPR, CCPA and PECR. Made and hosted in the EU, on European cloud infrastructure.
Privacy-first, lightweight, accurate web analytics for free. Web Analytics that allows you to view and track essential stats on the usage of your website.
Pros
- Privacy friendly
- Easy to use
- Customer support
- Ad-blocker bypassing
- Privacy focused
- Cookieless
- Lightweight script
- Good support
- Easy to use
- Lightweight
- Open-source
- Cookieless
- EU cloud infrastructure
- Starts free when client of Cloudflare
- Very easy to setup
- Server log additional metrics
- Difficult to block for Adblockers
Cons
- No data import
- Short free trial
- Limited features
- Limited features due to cookieless
- Not very customisable
- No free version
- Limited features
- No audience reporting features
- Limited features
- Might track high amounts of bot traffic
- Limited metrics
- Cannot exclude own visits
Pricing information
Starting Price
| 100k page views | $15 p/m |
| 200k page views | $25 p/m |
| 500k page views | $45 p/m |
| 1 Million page views | $60 p/m |
| 2 Million page views | $100 p/m |
| Starter | €15 p/m |
| Business | €40 p/m |
| Enterprise | On req. |
| 10k page views | $9 p/m |
| Enterprise | On req. |
| 200k page views | $29 p/m |
| 100k page views | $19 p/m |
| 500k page views | $49 p/m |
| 1M page views | $69 p/m |
| 2M page views | $89 p/m |
| 5M page views | $129 p/m |
| 10M page views | $169 p/m |
Free trial period
30 days
14 days
30 days
Free plan
Account Management
Trackable Items
50
5-10+ depending on plan
1-10+ depending on plan
10
User Seats
Unlimited
1-10+ depending on plan
1-10+ depending on plan
N/A
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- European Economic Area (EEA)
- European Economic Area (EEA)
- United Kingdom
- United States
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
You
You
Cloudflare Analytics
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
Unlimited
Unlimited
3-5+ years depending on plan
6 months
Data Sampling
Limited data sampling in reports with over 20M pageviews
Adaptive sampling of 1-10% on all stats
Data Import
Google Analytics importer
GA importer included
e.g. import GA data
Data Export
One-click CSV export
As CSV or via API
Export your data to CSV
via CVS or JSON files or an API
Compliance
- GDPR
- CCPA
- ePrivacy
- COPPA
- PECR
- GDPR
- CCPA
- ePrivacy
- GDPR
- CCPA
- PECR
- GDPR
- CCPA
- HIPAA
- ePrivacy
Cookieless
Fathom is cookieless by default.
Simple Analytics is cookieless by default.
Plausible is cookieless by default.
Cloudflare analytics does not use cookies
Alerts & Automation
Custom Alerts
Traffic spike notifications through Slack or email
Email Reports
Weekly or monthly reporting
Daily, weekly, monthly
Weekly or monthly email reporting
Cloudflare does not feature email reports
Reporting
Trend Reporting
Curved and linear trend lines
Device Reporting
Device type, browser & OS
Device type, browser & OS
Device type, browser & OS
Funnel Reporting
Line up goals for simple funnel
User Flow Reporting
Basic reporting by looking at Entry & Exit pages
Segmentation
Instant filters on any data point
Filter dashboard with visitor attributes
Use filters to segment your audience
Cohort Reports
Retention Reporting
Attribution Reporting
Simple referrer dimensions but no UTM tags
Ecommerce Reporting
By means of custom events
Ecommerce revenue tracking
User Experience Features
Heatmaps
Session Recordings
A/B Testing
User Feedback
Customizability
Custom Properties
Custom Properties (Business plan and above)
Custom Metrics
Custom Reports
Custom Events
Can include: name, ID & value
By means of adding CSS classes
Cloudflare does not feature event tracking
Annotations
Able to include links in annotations
Support
Support description
Fathom offers extensive support and video walk-throughs. For issues you can always contact their knowledgable email support.
Simple Analytics offers knowledgable support through phone and email.
Plausible offers extensive documentation which is the first place to find answers. Still haven't found what you're looking for? Contact their email support for knowledgable support.
Cloudflare offers support for their main product via email, a ticketing system, an elaborate knowledge base and an online community
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community