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Rating
4/5
Summary
A B2B leadgeneration tool. Turn pageviews into pipeline. Identify the companies already visiting your website and convert them into high-value leads.
A B2B tool that helps businesses identify and track website visitors in order to generate leads and improve their sales and marketing efforts.
Privacy-first, lightweight, accurate web analytics for free. Web Analytics that allows you to view and track essential stats on the usage of your website.
Pros
  • Company insights
  • Easy setup
  • CRM integration
  • Great for leadgen
  • Great for B2B leadgen
  • Quality company insights
  • Modern user interface
  • Responsive support
  • Easy to set up
  • Starts free when client of Cloudflare
  • Very easy to setup
  • Server log additional metrics
  • Difficult to block for Adblockers
Cons
  • Specific use-case
  • Limited data retention
  • Limited features
  • Limited features
  • Pricing based on company ID's, relevant or not
  • Slight learning curve
  • Limited features
  • Might track high amounts of bot traffic
  • Limited metrics
  • Cannot exclude own visits

Pricing information

Starting Price
LiteFree
Discover€79+ p/m (billed annually)
Activate€369+ p/m (billed annually)
Scale€599+ p/m (billed annually)
EnterpriseOn req.
0-50 company ID's$49 p/m
51-100 company ID's$69 p/m
101-250 company ID's$99 p/m
251-500 company ID's$139 p/m
501-750 company ID's$179 p/m
751-1.000 company ID's$229 p/m
1.001-2.000 company ID's$279 p/m
2.001-3.000 company ID's$349 p/m
3.001-4.000 company ID's$439 p/m
4.001-5.000 company ID's$529 p/m
5.000+ company ID'sOn req.
Free trial period
14 days
14 days
Free plan

Account Management

Trackable Items
Unlimited
Unlimited
10
User Seats
Unlimited
Unlimited
N/A
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • United Kingdom
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
Leadfeeder
Snitcher
Cloudflare Analytics
Data Freshness
1 hour
Realtime
Realtime
Data Retention
Unlimited on paid plans, 7 days on Free
12 months*
6 months
Data Sampling
Adaptive sampling of 1-10% on all stats
Data Import
Data Export
Included on Scale, otherwise uses credits
via CVS or JSON files or an API
Compliance
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • HIPAA
  • ePrivacy
Cookieless
Sets first-party cookies _lfa (1 year) and _lfa_consent.
Sets one first-party cookie, snitcher_device_id (1 year).
Cloudflare analytics does not use cookies

Alerts & Automation

Custom Alerts
Email Reports
Cloudflare does not feature email reports

Reporting

Trend Reporting
Device Reporting
Device type, browser & OS
Funnel Reporting
User Flow Reporting
Segmentation
Cohort Reports
Retention Reporting
Attribution Reporting
Simple referrer dimensions but no UTM tags
Ecommerce Reporting

User Experience Features

Heatmaps
Session Recordings
A/B Testing
User Feedback

Customizability

Custom Properties
Custom Metrics
Custom Reports
Custom Events
Cloudflare does not feature event tracking
Annotations

Support

Support description
You can contact support either by live chat (9AM - 11PM EET) and email from Monday to Friday. Support is knowledgable and responsive through chat. Email can take longer and responses can be from different support staff.
Support via a contact form (answered by email), live chat and the help center.
Cloudflare offers support for their main product via email, a ticketing system, an elaborate knowledge base and an online community
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
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