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Compare Analytics Tools
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Summary
Open Web Analytics is the free and open source web analytics framework that lets you stay in control of how you instrument and analyze the use of your websites and application
A website optimization tool to analyze visitor's behavior across email & ad campaigns. Investigate buyers' journeys, identify audience segments present across webpages, and spot issues.
Pendo is a product-analytics app that helps software companies develop products that resonate with customers.
Privacy-first, lightweight, accurate web analytics for free. Web Analytics that allows you to view and track essential stats on the usage of your website.
Pros
- The software is open source
- It is very customizable
- Ecommerce reporting
- Privacy friendly
- The script is lightweight
- Easy heatmaps
- Customer feedback surveys
- Simple but good A/B testing
- Easy to set up
- Starts free when client of Cloudflare
- Very easy to setup
- Server log additional metrics
- Difficult to block for Adblockers
Cons
- Limited reporting features
- Technical skill required
- Comply with data privacy regulations
- You need a secure server
- Few intergrations with other tools
- Easy to hit the max number of snapshots
- Limited features
- Might track high amounts of bot traffic
- Limited metrics
- Cannot exclude own visits
Pricing information
Starting Price
| Basic | $29 p/m |
| Plus | $99 p/m |
| Pro | $249 p/m |
| Enterprise | $599 p/m |
Free trial period
Free plan
30 days
Free plan
Free plan
Account Management
Trackable Items
Unlimited
Unlimited
Unlimited in Portfolio plan
10
User Seats
Unlimited
Unlimited
Unlimited
N/A
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- Not applicable
- United States
- United States
- European Economic Area (EEA)
- United Kingdom
- United States
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
Crazy Egg
Pendo
Cloudflare Analytics
Data Freshness
Realtime
Realtime
Hourly updates
Realtime
Data Retention
Unlimited
Between 3 & 24 months depending on the plan
84 months
6 months
Data Sampling
Adaptive sampling of 1-10% on all stats
Data Import
by means of the REST API
Import historical data by CSV
Data Export
by means of the REST API
Download reports or snapshots as a zipfile or CSV
Export feedback & reports by CSV or pull data to BI tool
via CVS or JSON files or an API
Compliance
- GDPR
- CCPA
- GDPR
- CCPA
- HIPAA
- ePrivacy
- CCPA
- ePrivacy
- GDPR
- CCPA
- HIPAA
- ePrivacy
Cookieless
Sets first-party cookies (owa_v, owa_c, session). Lifetimes can be shortened or made session-only.
Crazy Egg uses first-party cookies
Pendo uses first-party cookies
Cloudflare analytics does not use cookies
Alerts & Automation
Custom Alerts
Guide, Page & Feature alerts
Email Reports
Receive reports or Snapshots by mail
Recieve reports in weekly emails
Cloudflare does not feature email reports
Reporting
Trend Reporting
Device Reporting
See which device the user used
Device type, browser & OS
Funnel Reporting
User Flow Reporting
Segmentation
Segment users by device, location, etc.
Cohort Reports
Retention Reporting
See Cohort analysis
Attribution Reporting
By means of referral tracking
Simple referrer dimensions but no UTM tags
Ecommerce Reporting
User Experience Features
Heatmaps
Heatmap, scrollmap, confetti report, overlay & list
Session Recordings
Domstream
A/B Testing
With realtime results
User Feedback
Surveys, NPS scores & ratings
Customizability
Custom Properties
Custom tagging for segmenting users
Custom Metrics
Custom users variables
Custom Reports
Change the widgets of a report
Custom Events
Cloudflare does not feature event tracking
Annotations
Support
Support description
Because Open Web Analytics is open source, all documentation is found on GitHub. Apart from the community, there are no support options available.
Crazy Egg offers an extensive knowledge base, a ticketing system, and email as their support options. For the plus, pro, and enterprise plans it offers priority support.
The Pendo support consists of a phone helpdesk, a live chat function, an extensive knowledge base and a community.
Cloudflare offers support for their main product via email, a ticketing system, an elaborate knowledge base and an online community
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community