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Summary
One easy dashboard to see how many visitors are coming to your website, where they come from and what they do once they're there. Without cookies. Without stalking. Still lightweight.
Optimize your website with certainty, not assumption. Watch real user journeys, with automatic Friction Scores that detects where to focus first.
An open-source product analytics for developers. It helps engineers understand their product usage, automate events, and user data collection.
Pendo is a product-analytics app that helps software companies develop products that resonate with customers.
Pros
  • Privacy focused
  • Cookieless
  • Lightweight script
  • Good support
  • Easy to use
  • Intuitive dashboards
  • Great filtering
  • Possibility to tag elements
  • Helpfull support
  • Automatic form tracking
  • User feedback surveys
  • Easy to set up
  • Great interface design
  • Reasonable pricing
  • Good session recordings
Cons
  • Limited features due to cookieless
  • Not very customisable
  • No free version
  • Lack of insight for Iframe recordings
  • Funnels could be improved
  • You run into credit limit quite fast
  • Feature flags are limited
  • Limited amount of graph types
  • Filtering could be improved

Pricing information

Starting Price
Starter€15 p/m
Business€40 p/m
EnterpriseOn req.
FreeFree
Starter€39 p/m
Growth€129 p/m
Business€259 p/m
Pro€499 p/m
EnterpriseOn req.
Cloud LiteFree
Cloud€0.005 per event / recording
Enterprise Cloud€450 p/m minimum
Free trial period
14 days
14 days
Free plan
Free plan

Account Management

Trackable Items
5-10+ depending on plan
10
Unlimited
Unlimited in Portfolio plan
User Seats
1-10+ depending on plan
Unlimited
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • United States
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
Mouseflow
You
Pendo
Data Freshness
Realtime
Realtime
Realtime
Hourly updates
Data Retention
Unlimited
12 months
Unlimited
84 months
Data Sampling
Data Import
GA importer included
through integrations
Historical data ingestion
Import historical data by CSV
Data Export
As CSV or via API
via CSV or to third-party tools by ID push
Export feedback & reports by CSV or pull data to BI tool
Compliance
  • GDPR
  • CCPA
  • ePrivacy
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • HIPAA
  • PECR
  • CCPA
  • ePrivacy
Cookieless
Simple Analytics is cookieless by default.
Mouseflow uses first-party cookies
Posthog has the option to be used without cookies
Pendo uses first-party cookies

Alerts & Automation

Custom Alerts
Via web hook
Receive alerts via Slack or email
Guide, Page & Feature alerts
Email Reports
Daily, weekly, monthly
Hourly, daily, or weekly emails
Subscribe to an Insight or dashboard
Recieve reports in weekly emails

Reporting

Trend Reporting
Curved and linear trend lines
Simple visitor trend graphs
Device Reporting
Filter by device type, OS, browser & screen resolution
Funnel Reporting
Line up goals for simple funnel
Simple funnel report, watch recordings from converters
User Flow Reporting
Segmentation
Filter dashboard with visitor attributes
Segment users to filter heatmaps & recordings
Cohort Reports
Retention Reporting
See Cohort analysis
Attribution Reporting
Ecommerce Reporting

User Experience Features

Heatmaps
Click, movement, scroll, attention, live & geo heatmaps
Session Recordings
Elaborate filtering & livestream options
A/B Testing
Feature flags and A/B testing
User Feedback
Custom triggered text, multiple choice & NPS ratings
Surveys

Customizability

Custom Properties
Custom Metrics
Custom Reports
Automatic form tracking
Change the widgets of a report
Custom Events
Custom tagging of recordings
Annotations
Able to include links in annotations

Support

Support description
Simple Analytics offers knowledgable support through phone and email.
Mouseflow provides support in four languages and through phone, email, and an extensive knowledge base
Posthogs' support consists of an extensive knowledge base and community on their website. For enterprise users, support is also available trough a dedicated Slack channel and via e-mail.
The Pendo support consists of a phone helpdesk, a live chat function, an extensive knowledge base and a community.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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