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Summary
One easy dashboard to see how many visitors are coming to your website, where they come from and what they do once they're there. Without cookies. Without stalking. Still lightweight.
A simple but powerful real-time web analytics tool that helps you track, analyse and understand your visitors. It features click fraud detection and session playback.
Pendo is a product-analytics app that helps software companies develop products that resonate with customers.
Pros
  • Privacy focused
  • Cookieless
  • Lightweight script
  • Good support
  • Easy to use
  • Easy to use
  • Google Ads integration
  • Great session playback
  • Click fraud detection
  • Visitor alerts
Cons
  • Limited features due to cookieless
  • Not very customisable
  • No free version
  • Limited free plan

Pricing information

Starting Price
Starter€15 p/m
Business€40 p/m
EnterpriseOn req.
FreeFree
100k Page Views€9+ p/m
250k Page Views€19+ p/m
Free trial period
14 days
30 days
Free plan

Account Management

Trackable Items
5-10+ depending on plan
1
Unlimited in Portfolio plan
User Seats
1-10+ depending on plan
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
Statcounter
Pendo
Data Freshness
Realtime
Realtime
Hourly updates
Data Retention
Unlimited
Unlimited*
84 months
Data Sampling
Data Import
GA importer included
Import Google keyword data
Import historical data by CSV
Data Export
As CSV or via API
To a spreadsheet or other third party software.
Export feedback & reports by CSV or pull data to BI tool
Compliance
  • GDPR
  • CCPA
  • ePrivacy
  • GDPR
  • CCPA
  • ePrivacy
Cookieless
Simple Analytics is cookieless by default.
Statcounter uses cookies
Pendo uses first-party cookies

Alerts & Automation

Custom Alerts
Important visitor alerts
Guide, Page & Feature alerts
Email Reports
Daily, weekly, monthly
Detailed, mobile-friendly reports
Recieve reports in weekly emails

Reporting

Trend Reporting
Curved and linear trend lines
Device Reporting
Device type, browser, OS & screen resolution
Funnel Reporting
Line up goals for simple funnel
User Flow Reporting
Simple ordered list of pages visited
Segmentation
Filter dashboard with visitor attributes
Cohort Reports
Retention Reporting
See Cohort analysis
Attribution Reporting
Simple referral & UTM sources
Ecommerce Reporting

User Experience Features

Heatmaps
Session Recordings
Recordings with many filtering options
A/B Testing
User Feedback

Customizability

Custom Properties
Custom Metrics
Custom Reports
Change the widgets of a report
Custom Events
Max 5 custom tags + values per page
Annotations
Able to include links in annotations

Support

Support description
Simple Analytics offers knowledgable support through phone and email.
Statcounter offers various support options like phone, email, live chat, and an extensive knowledge base.
The Pendo support consists of a phone helpdesk, a live chat function, an extensive knowledge base and a community.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
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