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Summary
Give your teams a self-service digital analytics platform to understand your users, drive conversions, and increase engagement, growth and revenue. Ideal for product or gowth teams.
One easy dashboard to see how many visitors are coming to your website, where they come from and what they do once they're there. Without cookies. Without stalking. Still lightweight.
Pendo is a product-analytics app that helps software companies develop products that resonate with customers.
Pros
  • Simple & Intuïtive
  • User segmentation
  • Data visualisations
  • Feature Analytics
  • Privacy focused
  • Cookieless
  • Lightweight script
  • Good support
  • Easy to use
Cons
  • Dashboard customisation
  • Limited free plan
  • User support access
  • Pricing transparency
  • Limited features due to cookieless
  • Not very customisable
  • No free version

Pricing information

Starting Price
StarterFree
Growth$49+ p/m
EnterpriseOn req.
Starter€15 p/m
Business€40 p/m
EnterpriseOn req.
Free trial period
Free plan
14 days
Free plan

Account Management

Trackable Items
Unlimited
5-10+ depending on plan
Unlimited in Portfolio plan
User Seats
Unlimited for all plans
1-10+ depending on plan
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
You
Pendo
Data Freshness
Realtime
Realtime
Hourly updates
Data Retention
Unlimited
Unlimited
84 months
Data Sampling
Data Import
Via SDK, API, GCS, AWS & more
GA importer included
Import historical data by CSV
Data Export
To GCS, BigQuery, Redshift & more
As CSV or via API
Export feedback & reports by CSV or pull data to BI tool
Compliance
  • GDPR
  • CCPA
  • ePrivacy
  • GDPR
  • CCPA
  • ePrivacy
  • CCPA
  • ePrivacy
Cookieless
Amplitude relies on first-party cookies.
Simple Analytics is cookieless by default.
Pendo uses first-party cookies

Alerts & Automation

Custom Alerts
Guide, Page & Feature alerts
Email Reports
Subscribe to dashboard for daily reports
Daily, weekly, monthly
Recieve reports in weekly emails

Reporting

Trend Reporting
Curved and linear trend lines
Device Reporting
Funnel Reporting
Flexible funnels to analyse conversion, time to convert & more
Line up goals for simple funnel
User Flow Reporting
Standard & reverse Sankey charts
Segmentation
Filter dashboard with visitor attributes
Cohort Reports
Retention Reporting
Retention Analysis and Lifecycle charts
See Cohort analysis
Attribution Reporting
Ecommerce Reporting
Elaborate Ecommerce reporting

User Experience Features

Heatmaps
Session Recordings
Session Replay
A/B Testing
A/B testing & feature flagging with Amplitude Experiment
User Feedback
Guides and Surveys

Customizability

Custom Properties
Custom Metrics
20 custom formulas to create the metric you need
Custom Reports
Change the widgets of a report
Custom Events
Create a custom event from existing events
Annotations
Able to include links in annotations

Support

Support description
The support of Amplitude consists of a ticketing system, an extensive knowledge base, a community and email support depending on your plan.
Simple Analytics offers knowledgable support through phone and email.
The Pendo support consists of a phone helpdesk, a live chat function, an extensive knowledge base and a community.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
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