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Rating
5/5
Summary
Give your teams a self-service digital analytics platform to understand your users, drive conversions, and increase engagement, growth and revenue. Ideal for product or gowth teams.
A free analytics suite with a focus on user privacy and data security. Optimize the customer journey where it was previously impossible.
One easy dashboard to see how many visitors are coming to your website, where they come from and what they do once they're there. Without cookies. Without stalking. Still lightweight.
Pendo is a product-analytics app that helps software companies develop products that resonate with customers.
Pros
  • Simple & Intuïtive
  • User segmentation
  • Data visualisations
  • Feature Analytics
  • Ease of use
  • Great authorisation management
  • Packed with features
  • Community forum
  • Intergrated tag & consent management
  • Privacy focused
  • Cookieless
  • Lightweight script
  • Good support
  • Easy to use
Cons
  • Dashboard customisation
  • Limited free plan
  • User support access
  • Pricing transparency
  • No progressive payment plan
  • Ecommerce reporting can be improved
  • Limited features due to cookieless
  • Not very customisable
  • No free version

Pricing information

Starting Price
StarterFree
Growth$49+ p/m
EnterpriseOn req.
Core - 500k€35 p/m
Enterprise€366 p/m
Starter€15 p/m
Business€40 p/m
EnterpriseOn req.
Free trial period
Free plan
Free plan
14 days
Free plan

Account Management

Trackable Items
Unlimited
10 sites or apps (free) Unlimited (Enterprise)
5-10+ depending on plan
Unlimited in Portfolio plan
User Seats
Unlimited for all plans
Unlimited
1-10+ depending on plan
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
You
You
Pendo
Data Freshness
Realtime
30 min
Realtime
Hourly updates
Data Retention
Unlimited
Up to 25 months
Unlimited
84 months
Data Sampling
By default Piwik does not sample data
Data Import
Via SDK, API, GCS, AWS & more
Import cost data, search keywords, user/client ID and audience data
GA importer included
Import historical data by CSV
Data Export
To GCS, BigQuery, Redshift & more
As CSV, XML, JSON, or via an API
As CSV or via API
Export feedback & reports by CSV or pull data to BI tool
Compliance
  • GDPR
  • CCPA
  • ePrivacy
  • GDPR
  • CCPA
  • HIPAA
  • LGPD
  • ePrivacy
  • PECR
  • GDPR
  • CCPA
  • ePrivacy
  • CCPA
  • ePrivacy
Cookieless
Amplitude relies on first-party cookies.
Piwik features a cookieless tracking option
Simple Analytics is cookieless by default.
Pendo uses first-party cookies

Alerts & Automation

Custom Alerts
Email alerts based on thresholds
Guide, Page & Feature alerts
Email Reports
Subscribe to dashboard for daily reports
Daily, weekly or monthly reports
Daily, weekly, monthly
Recieve reports in weekly emails

Reporting

Trend Reporting
Curved and linear trend lines
Device Reporting
Funnel Reporting
Flexible funnels to analyse conversion, time to convert & more
Detailed funnel report up to 5 steps
Line up goals for simple funnel
User Flow Reporting
Standard & reverse Sankey charts
Standard, transition & reverse Sankey charts
Segmentation
Unlimited segments
Filter dashboard with visitor attributes
Cohort Reports
Retention Reporting
Retention Analysis and Lifecycle charts
Customer loyalty eCommerce report
See Cohort analysis
Attribution Reporting
Multi-channel attribution with 98% accuracy
Ecommerce Reporting
Elaborate Ecommerce reporting
Overview, order list, product, days and sessions to purchase & customer loyalty

User Experience Features

Heatmaps
Create an overlay with the site inspector Chrome extension
Session Recordings
Session Replay
A/B Testing
A/B testing & feature flagging with Amplitude Experiment
User Feedback
Guides and Surveys

Customizability

Custom Properties
200 slots for each scope and they can't be removed
Custom Metrics
20 custom formulas to create the metric you need
Also called Calculated metrics
Custom Reports
Change the widgets of a report
Custom Events
Create a custom event from existing events
Include category, action, and optionally name and value
Annotations
Add to any graph or include them in scheduled reports or alerts
Able to include links in annotations

Support

Support description
The support of Amplitude consists of a ticketing system, an extensive knowledge base, a community and email support depending on your plan.
Piwik Pro offers extensive documentation and video tutorials. They have support offices for different regions which can be contacted by email and phone.
Simple Analytics offers knowledgable support through phone and email.
The Pendo support consists of a phone helpdesk, a live chat function, an extensive knowledge base and a community.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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