Compare
Compare Analytics Tools
Rating
5/5
5/5
Summary
Privacy-focused website analytics without compromise. Fathom doesn’t compromise visitor privacy for data. It made website analytics easy to use and respectful of privacy laws.
Product Analytics For Product, Marketing, Sales & Support teams. Full-funnel attribution, onboarding optimization, feature usage trends, subscription growth, cohort analysis and more.
Pendo is a product-analytics app that helps software companies develop products that resonate with customers.
Ultimate open-source analytics to satisfy all your needs. Track every metric you need without invading your users' privacy.
Pros
- Privacy friendly
- Easy to use
- Customer support
- Ad-blocker bypassing
- User / account segmentation
- Realtime
- Integrations
- Feature revenue reporting
- Simple implementation
- Privacy-focused
- Performance monitoring
- Open-source
- Browser extensions for quick access to analytics
- Messenger integrations
Cons
- No data import
- Short free trial
- Limited features
- Customisability
- Limited free version
- Limited integration capabilities
Pricing information
Starting Price
| 100k page views | $15 p/m |
| 200k page views | $25 p/m |
| 500k page views | $45 p/m |
| 1 Million page views | $60 p/m |
| 2 Million page views | $100 p/m |
| Pro | $999+ p/m |
| Enterprise | On req. |
| Hobby | $5 / mo |
| Freelancer | $15 / mo |
| Startup | $59 / mo |
| Enterprise | $110 / mo |
Free trial period
30 days
14 days
Free plan
14 days
Account Management
Trackable Items
50
1
Unlimited in Portfolio plan
Unlimited
User Seats
Unlimited
50+
Unlimited
Unlimited
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- United States
- United States
- United States
- European Economic Area (EEA)
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
Woopra
Pendo
You
Data Freshness
Realtime
Realtime
Hourly updates
Realtime
Data Retention
Unlimited
24 months
84 months
Unlimited
Data Sampling
Woopra never uses any kind of sampling
Swetrix does not sample data
Data Import
Google Analytics importer
Import raw visit data with actions and visitor properties via API
Import historical data by CSV
Data Export
One-click CSV export
Export raw daily visit data via API
Export feedback & reports by CSV or pull data to BI tool
via API, CSV, JSON or any other format (users are able to write custom extensions for that)
Compliance
- GDPR
- CCPA
- ePrivacy
- COPPA
- PECR
- GDPR
- CCPA
- ePrivacy
- GDPR
- CCPA
- HIPAA
- CPPA
Cookieless
Fathom is cookieless by default.
Woopra relies on first-party cookies.
Pendo uses first-party cookies
Swetrix does not use cookies for tracking
Alerts & Automation
Custom Alerts
Automatically trigger emails, slack messages or update Salesforce fields
Guide, Page & Feature alerts
Daily, Weekly, Monthly, Quarterly or at threshold
Email Reports
Weekly or monthly reporting
Recieve reports in weekly emails
Daily, Weekly, Monthly, Quarterly
Reporting
Trend Reporting
Measure by feature, subscription changes by location, campaign performance by source & more
We offer AI based traffic forecasting & trend monitoring
Device Reporting
Device type, browser & OS
Country, browser, device type, language, utm_* metrics, performance statistics and more
Funnel Reporting
User Flow Reporting
Combine any set of actions or attributes in Sankey charts
Segmentation
Instant filters on any data point
Create dynamic segments based on any combination of criteria
You can segment data via multiple filters, apply specific timeframes & periods
Cohort Reports
Breakdown acquisition date, signup date, first purchase date & more
Retention Reporting
Uncover at-risk users and discover engaged users
See Cohort analysis
Attribution Reporting
Ecommerce Reporting
By means of custom events
User Experience Features
Heatmaps
Session Recordings
A/B Testing
User Feedback
Customizability
Custom Properties
Custom Metrics
Available from the pro plan
Custom Reports
Change the widgets of a report
Receive custom reports by email. You can also add unlimited amount of email addresses to be subscribed to the traffic report newsletter.
Custom Events
Can include: name, ID & value
Via HTTP API or Javascript API
You can track custom events. Custom events also support lots of customisations (e.g. you may track if you want 1 custom event per 1 unique session, etc).
Annotations
Soon to be released
Support
Support description
Fathom offers extensive support and video walk-throughs. For issues you can always contact their knowledgable email support.
Woopra offers support by phone, email, and an extensive knowledge base.
The Pendo support consists of a phone helpdesk, a live chat function, an extensive knowledge base and a community.
Swetrix offers online support in the chatbox on the website, via social-media (i.e. Twitter, Linkedin, Discord) and via Email.
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community