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Summary
Privacy-friendly Website Analytics. Monitor, analyze, and react to your traffic in real time, on a simple but detailed dashboard. Handy features like uptime monitoring included.
An open-source product analytics for developers. It helps engineers understand their product usage, automate events, and user data collection.
Snowplow is an enterprise-strength event analytics platform. It Identifies its users and tracks the way they engage with the website or application.
Pendo is a product-analytics app that helps software companies develop products that resonate with customers.
Pros
  • No bots or referrer spam
  • Privacy-friendly
  • Simple but detailed
  • Uptime monitoring
  • Easy to set up
  • Great interface design
  • Reasonable pricing
  • Good session recordings
  • Elaborate data import options
  • Simple Client-side & server-side tracking
  • Great support
Cons
  • Limited features
  • Limited integrations
  • Lower quality visuals
  • Feature flags are limited
  • Limited amount of graph types
  • Filtering could be improved
  • Steep learning curve
  • Technical knowledge needed for implementation
  • Only a collection tool

Pricing information

Starting Price
Pro$9.99 p/m
FreeFree
CustomOn req.
Pro plus$14.99 p/m
Pro Platinum$19.99 p/m
Cloud LiteFree
Cloud€0.005 per event / recording
Enterprise Cloud€450 p/m minimum
Test & Experiment TrackingFree
Self-Hosted PipelineOn req.
Snowplow PlatformOn req.
Free trial period
21 days
Free plan
14 days
Free plan

Account Management

Trackable Items
1
Unlimited
Unlimited in Portfolio plan
User Seats
Unlimited
Unlimited
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • United States
  • United States
  • United Kingdom
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
Clicky
You
You
Pendo
Data Freshness
Realtime
Realtime
Realtime
Hourly updates
Data Retention
30 months
Unlimited
Unlimited
84 months
Data Sampling
Data Import
Historical data ingestion
Import historical data by CSV
Data Export
Export feedback & reports by CSV or pull data to BI tool
Compliance
  • GDPR
  • GDPR
  • CCPA
  • HIPAA
  • PECR
  • GDPR
  • CCPA
  • HIPAA
  • CCPA
  • ePrivacy
Cookieless
No tracking cookies, GDPR-compliant by default
Posthog has the option to be used without cookies
Pendo uses first-party cookies

Alerts & Automation

Custom Alerts
Receive alerts via Slack or email
Guide, Page & Feature alerts
Email Reports
Subscribe to an Insight or dashboard
Recieve reports in weekly emails

Reporting

Trend Reporting
Device Reporting
Funnel Reporting
User Flow Reporting
Segmentation
Cohort Reports
Based on first visit, first action, channel or custom events
Retention Reporting
CLTV Analysis
See Cohort analysis
Attribution Reporting
Ecommerce Reporting

User Experience Features

Heatmaps
Session Recordings
A/B Testing
Feature flags and A/B testing
User Feedback
Surveys

Customizability

Custom Properties
Custom Metrics
Custom Reports
Change the widgets of a report
Custom Events
Annotations

Support

Support description
Posthogs' support consists of an extensive knowledge base and community on their website. For enterprise users, support is also available trough a dedicated Slack channel and via e-mail.
The Pendo support consists of a phone helpdesk, a live chat function, an extensive knowledge base and a community.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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