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Compare Analytics Tools

Rating
5/5
Summary
Product Analytics For Product, Marketing, Sales & Support teams. Full-funnel attribution, onboarding optimization, feature usage trends, subscription growth, cohort analysis and more.
Lightweight and open source web analytics. No cookies and fully compliant with GDPR, CCPA and PECR. Made and hosted in the EU, on European cloud infrastructure.
Chartbeat is a suite of content analytics tools for publishers that lets you track reader engagement on your site, optimize your user experience in real-time, and share key metrics with your team.
Snowplow is an enterprise-strength event analytics platform. It Identifies its users and tracks the way they engage with the website or application.
Pros
  • User / account segmentation
  • Realtime
  • Integrations
  • Feature revenue reporting
  • Simple implementation
  • Lightweight
  • Open-source
  • Cookieless
  • EU cloud infrastructure
  • Comes with headline testing tool
  • Dashboards are easy to read
  • Reporting is in realtime
  • Good referral report
  • Elaborate data import options
  • Simple Client-side & server-side tracking
  • Great support
Cons
  • Customisability
  • Limited free version
  • Limited features
  • No audience reporting features
  • Mainly designed for publishers
  • Their pricing is untransparent
  • Traffic sources could be improved
  • Steep learning curve
  • Technical knowledge needed for implementation
  • Only a collection tool

Pricing information

Starting Price
Pro$999+ p/m
EnterpriseOn req.
10k page views$9 p/m
EnterpriseOn req.
200k page views$29 p/m
100k page views$19 p/m
500k page views$49 p/m
1M page views$69 p/m
2M page views$89 p/m
5M page views$129 p/m
10M page views$169 p/m
BasicOn req.
PlusOn req.
PremiumOn req.
Test & Experiment TrackingFree
Self-Hosted PipelineOn req.
Snowplow PlatformOn req.
Free trial period
14 days
30 days
14 days
14 days

Account Management

Trackable Items
1
1-10+ depending on plan
1
User Seats
50+
1-10+ depending on plan
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • United States
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • United States
  • United Kingdom
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
Woopra
You
Chartbeat
You
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
24 months
3-5+ years depending on plan
13 months
Unlimited
Data Sampling
Woopra never uses any kind of sampling
Limited data sampling in reports with over 20M pageviews
Data Import
Import raw visit data with actions and visitor properties via API
e.g. import GA data
Data Export
Export raw daily visit data via API
Export your data to CSV
Compliance
  • GDPR
  • GDPR
  • CCPA
  • PECR
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • HIPAA
Cookieless
Woopra relies on first-party cookies.
Plausible is cookieless by default.
Uses first-party cookies by default. Cookieless mode is optional.

Alerts & Automation

Custom Alerts
Automatically trigger emails, slack messages or update Salesforce fields
Traffic spike notifications through Slack or email
Email Reports
Weekly or monthly email reporting

Reporting

Trend Reporting
Measure by feature, subscription changes by location, campaign performance by source & more
Device Reporting
Device type, browser & OS
Funnel Reporting
User Flow Reporting
Combine any set of actions or attributes in Sankey charts
Basic reporting by looking at Entry & Exit pages
Segmentation
Create dynamic segments based on any combination of criteria
Use filters to segment your audience
Cohort Reports
Breakdown acquisition date, signup date, first purchase date & more
Based on first visit, first action, channel or custom events
Retention Reporting
Uncover at-risk users and discover engaged users
CLTV Analysis
Attribution Reporting
Ecommerce Reporting
Ecommerce revenue tracking

User Experience Features

Heatmaps
Session Recordings
A/B Testing
Headline A/B testing tool
User Feedback

Customizability

Custom Properties
Custom Properties (Business plan and above)
Custom Metrics
Available from the pro plan
Custom Reports
Custom Events
Via HTTP API or Javascript API
By means of adding CSS classes
Annotations

Support

Support description
Woopra offers support by phone, email, and an extensive knowledge base.
Plausible offers extensive documentation which is the first place to find answers. Still haven't found what you're looking for? Contact their email support for knowledgable support.
Chartbeat's support is accessible by email during regular office hours. Overall they provide extensive documentation, but their support staff is responsive and very knowledgable in case you face issues.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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