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Rating
5/5
Summary
A website UX tool. See how your visitors actually use your website. It features visitor recordings, live chat, heat map suite, analytics, polls, & more.
Snowplow is an enterprise-strength event analytics platform. It Identifies its users and tracks the way they engage with the website or application.
Ultimate open-source analytics to satisfy all your needs. Track every metric you need without invading your users' privacy.
Pros
  • Easy to use
  • Great tagging feature
  • Attentive support team
  • Elaborate data import options
  • Simple Client-side & server-side tracking
  • Great support
  • Privacy-focused
  • Performance monitoring
  • Open-source
  • Browser extensions for quick access to analytics
  • Messenger integrations
Cons
  • New version can be glitchy
  • Slight learning curve for beginners
  • Steep learning curve
  • Technical knowledge needed for implementation
  • Only a collection tool
  • Limited integration capabilities

Pricing information

Starting Price
Test & Experiment TrackingFree
Self-Hosted PipelineOn req.
Snowplow PlatformOn req.
Hobby$5 / mo
Freelancer$15 / mo
Startup$59 / mo
Enterprise$110 / mo
Free trial period
7 days
14 days
14 days

Account Management

Trackable Items
1 per plan but option to add 1 for €5
Unlimited
User Seats
Unlimited
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • United States
  • United Kingdom
  • European Economic Area (EEA)
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
Lucky Orange
You
You
Data Freshness
Realtime
Realtime
Realtime
Data Retention
2 months for heatmaps & recordings and 12 for other features
Unlimited
Unlimited
Data Sampling
Swetrix does not sample data
Data Import
Data Export
via API, CSV, JSON or any other format (users are able to write custom extensions for that)
Compliance
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • HIPAA
  • GDPR
  • CCPA
  • HIPAA
  • CPPA
Cookieless
Lucky orange uses first-party cookies
Swetrix does not use cookies for tracking

Alerts & Automation

Custom Alerts
Daily, Weekly, Monthly, Quarterly or at threshold
Email Reports
Daily, Weekly, Monthly, Quarterly

Reporting

Trend Reporting
We offer AI based traffic forecasting & trend monitoring
Device Reporting
Country, browser, device type, language, utm_* metrics, performance statistics and more
Funnel Reporting
User Flow Reporting
Segmentation
You can segment data via multiple filters, apply specific timeframes & periods
Cohort Reports
Based on first visit, first action, channel or custom events
Retention Reporting
CLTV Analysis
Attribution Reporting
Simple referrer graph
Ecommerce Reporting

User Experience Features

Heatmaps
Session Recordings
A/B Testing
User Feedback

Customizability

Custom Properties
Custom Metrics
Custom Reports
Receive custom reports by email. You can also add unlimited amount of email addresses to be subscribed to the traffic report newsletter.
Custom Events
You can track custom events. Custom events also support lots of customisations (e.g. you may track if you want 1 custom event per 1 unique session, etc).
Annotations
Soon to be released

Support

Support description
Lucky Orange offers support by means of email, a live chat, and a ticketing system. Besides that, they have an extensive knowledge base and they offer an onboarding service.
Swetrix offers online support in the chatbox on the website, via social-media (i.e. Twitter, Linkedin, Discord) and via Email.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
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