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Compare Analytics Tools

Rating
5/5
Summary
Give your teams a self-service digital analytics platform to understand your users, drive conversions, and increase engagement, growth and revenue. Ideal for product or gowth teams.
Chartbeat is a suite of content analytics tools for publishers that lets you track reader engagement on your site, optimize your user experience in real-time, and share key metrics with your team.
Enterprise-level web analytics. Adobe Analytics lets you mix, match, and analyze data from any digital point in the customer journey.
A website UX tool. See how your visitors actually use your website. It features visitor recordings, live chat, heat map suite, analytics, polls, & more.
Pros
  • Simple & Intuïtive
  • User segmentation
  • Data visualisations
  • Feature Analytics
  • Comes with headline testing tool
  • Dashboards are easy to read
  • Reporting is in realtime
  • Good referral report
  • Great segmentation
  • Good video tracking
  • Customizable
  • Easy report creation
  • Easy to use
  • Great tagging feature
  • Attentive support team
Cons
  • Dashboard customisation
  • Limited free plan
  • User support access
  • Pricing transparency
  • Mainly designed for publishers
  • Their pricing is untransparent
  • Traffic sources could be improved
  • Pricing can be quite steep
  • Tech support can be improved
  • Can be difficult to implement
  • Can be challenging to get educated
  • New version can be glitchy
  • Slight learning curve for beginners

Pricing information

Starting Price
StarterFree
Growth$49+ p/m
EnterpriseOn req.
BasicOn req.
PlusOn req.
PremiumOn req.
SelectOn req.
PrimeOn req.
UltimateOn req.
Free trial period
Free plan
14 days
Free plan
7 days

Account Management

Trackable Items
Unlimited
1
Unlimited
1 per plan but option to add 1 for €5
User Seats
Unlimited for all plans
Unlimited
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • United States
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
Chartbeat
Adobe Analytics
Lucky Orange
Data Freshness
Realtime
Realtime
2 hours
Realtime
Data Retention
Unlimited
13 months
25 months by default
2 months for heatmaps & recordings and 12 for other features
Data Sampling
Some Audience Manager reports display results sampled data
Data Import
Via SDK, API, GCS, AWS & more
Though data sources, API or data connectors
Data Export
To GCS, BigQuery, Redshift & more
Through data feeds, a data warehouse or FTP and SFTP
Compliance
  • GDPR
  • CCPA
  • ePrivacy
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • HIPAA
  • PECR
  • GDPR
  • CCPA
Cookieless
Amplitude relies on first-party cookies.
Uses first-party cookies by default. Cookieless mode is optional.
Adobe uses tracking cookies
Lucky orange uses first-party cookies

Alerts & Automation

Custom Alerts
Via e-mail or SMS
Email Reports
Subscribe to dashboard for daily reports
Flexible scheduled reporting

Reporting

Trend Reporting
Device Reporting
Device types, OS, OS versions & mobile carriers
Funnel Reporting
Flexible funnels to analyse conversion, time to convert & more
Bar chart funnel report
User Flow Reporting
Standard & reverse Sankey charts
Fallout & Flow (Sankey chart) reports
Segmentation
Advanced segments with Segment builder & Segment manager
Cohort Reports
Churn, rolling & latency tables
Retention Reporting
Retention Analysis and Lifecycle charts
Retention cohort report
Attribution Reporting
Apply to metrics, breakdowns or compare models
Simple referrer graph
Ecommerce Reporting
Elaborate Ecommerce reporting
Very flexible ecommerce reporting

User Experience Features

Heatmaps
Called activity map
Session Recordings
Session Replay
A/B Testing
A/B testing & feature flagging with Amplitude Experiment
Headline A/B testing tool
User Feedback
Guides and Surveys

Customizability

Custom Properties
Custom Metrics
20 custom formulas to create the metric you need
Unlimited calculated metrics
Custom Reports
Reports in Analysis workspace are customisable
Custom Events
Create a custom event from existing events
Up to 1.000 success events
Annotations
Available in Workspace

Support

Support description
The support of Amplitude consists of a ticketing system, an extensive knowledge base, a community and email support depending on your plan.
Chartbeat's support is accessible by email during regular office hours. Overall they provide extensive documentation, but their support staff is responsive and very knowledgable in case you face issues.
The support of Adobe Analytics consists of an expansive knowledge base and an online community. Phone and chat options exist for certain user types. Besides that, they offer many training options and tutorials.
Lucky Orange offers support by means of email, a live chat, and a ticketing system. Besides that, they have an extensive knowledge base and they offer an onboarding service.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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