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Compare Analytics Tools

Rating
4/5
Summary
Privacy-friendly Website Analytics. Monitor, analyze, and react to your traffic in real time, on a simple but detailed dashboard. Handy features like uptime monitoring included.
Hotjar provides Product Experience Insights about your website that show how users behave and what they feel strongly about, so product teams can deliver real value to them.
A website UX tool. See how your visitors actually use your website. It features visitor recordings, live chat, heat map suite, analytics, polls, & more.
AI-powered analytics and attribution platform that unifies website, product, and marketing data in one tool.
Pros
  • No bots or referrer spam
  • Privacy-friendly
  • Simple but detailed
  • Uptime monitoring
  • Comes with great heatmaps
  • Includes session recordings
  • Good polling function
  • Hotjar features exit surveys
  • Easy to use
  • Great tagging feature
  • Attentive support team
  • AI-powered attribution
  • Combined web + product analytics
  • Auto-capture without developers
  • Privacy-friendly
Cons
  • Limited features
  • Limited integrations
  • Lower quality visuals
  • Hotjar is not available for mobile
  • Steep pricing for large organisations
  • Hard to exclude URLs from reports
  • New version can be glitchy
  • Slight learning curve for beginners
  • Relatively new player
  • No self-hosting option

Pricing information

Starting Price
Pro$9.99 p/m
FreeFree
CustomOn req.
Pro plus$14.99 p/m
Pro Platinum$19.99 p/m
BasicFree
Plus$49+ p/m
BusinessOn req.
ScaleOn req.
Free trial period
21 days
Free plan
7 days
Free plan

Account Management

Trackable Items
1
Unlimited
1 per plan but option to add 1 for €5
Unlimited
User Seats
Unlimited
1
Unlimited
3+ depending on plan
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • United States
  • European Economic Area (EEA)
  • United States
  • United States
  • European Economic Area (EEA)
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
Clicky
Hotjar
Lucky Orange
You
Data Freshness
Realtime
30 minutes
Realtime
Realtime
Data Retention
30 months
12 months
2 months for heatmaps & recordings and 12 for other features
Unlimited
Data Sampling
Usermaven does not sample data
Data Import
Send user data to Hotjar to enhance analysis
Google Analytics importer
Data Export
Export recording meta data
Via API or CSV
Compliance
  • GDPR
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • GDPR
  • CCPA
Cookieless
No tracking cookies, GDPR-compliant by default
Hotjar relies on first-party cookies.
Lucky orange uses first-party cookies
Cookieless tracking available

Alerts & Automation

Custom Alerts
in the interface, via e-mail or Slack
Threshold-based alerts
Email Reports
e.g. daily survey responses reports
Scheduled email reports

Reporting

Trend Reporting
Device Reporting
See on which device the user was
Funnel Reporting
Discover why users drop off
AI-powered funnel analysis
User Flow Reporting
User journey visualization
Segmentation
Create custom filters for recordings
Segments & cohorts
Cohort Reports
Retention Reporting
Retention analysis (Business plan)
Attribution Reporting
Simple referrer graph
Multi-touch attribution with 7 models
Ecommerce Reporting
Revenue attribution

User Experience Features

Heatmaps
Unlimited
Session Recordings
Record all interaction with your site
A/B Testing
No A/B testing tool only integrations
User Feedback
Place NPS ratings or a survey pop-up on every page

Customizability

Custom Properties
Custom properties
Custom Metrics
Custom Reports
Custom dashboards
Custom Events
Track and filter sessions & heatmaps
Auto-captured events
Annotations
Hotjar does not have annotations

Support

Support description
Hotjar offers extensive documentation and a ticketing support system. Most requests are answered within 1-2 business days, but often faster.
Lucky Orange offers support by means of email, a live chat, and a ticketing system. Besides that, they have an extensive knowledge base and they offer an onboarding service.
Usermaven offers documentation, live chat support, and email support.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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