Compare
Compare Analytics Tools
Rating
5/5
Summary
A website optimization tool to analyze visitor's behavior across email & ad campaigns. Investigate buyers' journeys, identify audience segments present across webpages, and spot issues.
Ultimate open-source analytics to satisfy all your needs. Track every metric you need without invading your users' privacy.
An open-source marketing analytics tool that respects data-privacy. With two hosting options, it is completely cookieless and it lets you own all your data.
AI-powered analytics and attribution platform that unifies website, product, and marketing data in one tool.
Pros
- Easy heatmaps
- Customer feedback surveys
- Simple but good A/B testing
- Easy to set up
- Privacy-focused
- Performance monitoring
- Open-source
- Browser extensions for quick access to analytics
- Messenger integrations
- Open-source
- Simple to understand interface
- You own your data
- Provacy-friendly
- Lightweight script (2kb)
- AI-powered attribution
- Combined web + product analytics
- Auto-capture without developers
- Privacy-friendly
Cons
- Few intergrations with other tools
- Easy to hit the max number of snapshots
- Limited integration capabilities
- Not a great amount of features
- Relatively new player
- No self-hosting option
Pricing information
Starting Price
| Basic | $29 p/m |
| Plus | $99 p/m |
| Pro | $249 p/m |
| Enterprise | $599 p/m |
| Hobby | $5 / mo |
| Freelancer | $15 / mo |
| Startup | $59 / mo |
| Enterprise | $110 / mo |
Free trial period
30 days
14 days
14 days
Free plan
Account Management
Trackable Items
Unlimited
Unlimited
Unlimited
Unlimited
User Seats
Unlimited
Unlimited
Unlimited for all plans
3+ depending on plan
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- United States
- European Economic Area (EEA)
- European Economic Area (EEA)
- European Economic Area (EEA)
- United States
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
Crazy Egg
You
You
You
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
Between 3 & 24 months depending on the plan
Unlimited
Unlimited
Unlimited
Data Sampling
Swetrix does not sample data
Umami does not sample data
Usermaven does not sample data
Data Import
Google Analytics importer
Data Export
Download reports or snapshots as a zipfile or CSV
via API, CSV, JSON or any other format (users are able to write custom extensions for that)
via API as JSON file
Via API or CSV
Compliance
- GDPR
- CCPA
- HIPAA
- ePrivacy
- GDPR
- CCPA
- HIPAA
- CPPA
- GDPR
- CCPA
- HIPAA
- GDPR
- CCPA
Cookieless
Crazy Egg uses first-party cookies
Swetrix does not use cookies for tracking
Umami Analytics does not use cookies
Cookieless tracking available
Alerts & Automation
Custom Alerts
Daily, Weekly, Monthly, Quarterly or at threshold
for Business & Enterprise plans
Threshold-based alerts
Email Reports
Receive reports or Snapshots by mail
Daily, Weekly, Monthly, Quarterly
Scheduled email reports
Reporting
Trend Reporting
We offer AI based traffic forecasting & trend monitoring
Device Reporting
See which device the user used
Country, browser, device type, language, utm_* metrics, performance statistics and more
Funnel Reporting
AI-powered funnel analysis
User Flow Reporting
User journey analysis
User journey visualization
Segmentation
Segment users by device, location, etc.
You can segment data via multiple filters, apply specific timeframes & periods
Simple filters like browser, OS, and country
Segments & cohorts
Cohort Reports
Retention Reporting
Retention analysis (Business plan)
Attribution Reporting
By means of referral tracking
UTM & channel attribution
Multi-touch attribution with 7 models
Ecommerce Reporting
Revenue tracking
Revenue attribution
User Experience Features
Heatmaps
Heatmap, scrollmap, confetti report, overlay & list
Session Recordings
Session replays
A/B Testing
With realtime results
User Feedback
Surveys, NPS scores & ratings
Customizability
Custom Properties
Custom tagging for segmenting users
Custom properties
Custom Metrics
Custom users variables
Custom Reports
Receive custom reports by email. You can also add unlimited amount of email addresses to be subscribed to the traffic report newsletter.
Custom dashboards
Custom Events
You can track custom events. Custom events also support lots of customisations (e.g. you may track if you want 1 custom event per 1 unique session, etc).
Track everything from clicks to form submit
Auto-captured events
Annotations
Soon to be released
Support
Support description
Crazy Egg offers an extensive knowledge base, a ticketing system, and email as their support options. For the plus, pro, and enterprise plans it offers priority support.
Swetrix offers online support in the chatbox on the website, via social-media (i.e. Twitter, Linkedin, Discord) and via Email.
The support options of Umami Analytics consist of a knowledge base, an online community and you can contact them via e-mail.
Usermaven offers documentation, live chat support, and email support.
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community