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Compare Analytics Tools
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Summary
Give your teams a self-service digital analytics platform to understand your users, drive conversions, and increase engagement, growth and revenue. Ideal for product or gowth teams.
A website optimization tool to analyze visitor's behavior across email & ad campaigns. Investigate buyers' journeys, identify audience segments present across webpages, and spot issues.
A website UX tool. See how your visitors actually use your website. It features visitor recordings, live chat, heat map suite, analytics, polls, & more.
Snowplow is an enterprise-strength event analytics platform. It Identifies its users and tracks the way they engage with the website or application.
Pros
- Simple & Intuïtive
- User segmentation
- Data visualisations
- Feature Analytics
- Easy heatmaps
- Customer feedback surveys
- Simple but good A/B testing
- Easy to set up
- Easy to use
- Great tagging feature
- Attentive support team
- Elaborate data import options
- Simple Client-side & server-side tracking
- Great support
Cons
- Dashboard customisation
- Limited free plan
- User support access
- Pricing transparency
- Few intergrations with other tools
- Easy to hit the max number of snapshots
- New version can be glitchy
- Slight learning curve for beginners
- Steep learning curve
- Technical knowledge needed for implementation
- Only a collection tool
Pricing information
Starting Price
| Starter | Free |
| Growth | $49+ p/m |
| Enterprise | On req. |
| Basic | $29 p/m |
| Plus | $99 p/m |
| Pro | $249 p/m |
| Enterprise | $599 p/m |
| Test & Experiment Tracking | Free |
| Self-Hosted Pipeline | On req. |
| Snowplow Platform | On req. |
Free trial period
Free plan
30 days
7 days
14 days
Account Management
Trackable Items
Unlimited
Unlimited
1 per plan but option to add 1 for €5
User Seats
Unlimited for all plans
Unlimited
Unlimited
Unlimited
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- United States
- United States
- United States
- United Kingdom
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
Crazy Egg
Lucky Orange
You
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
Unlimited
Between 3 & 24 months depending on the plan
2 months for heatmaps & recordings and 12 for other features
Unlimited
Data Sampling
Data Import
Via SDK, API, GCS, AWS & more
Data Export
To GCS, BigQuery, Redshift & more
Download reports or snapshots as a zipfile or CSV
Compliance
- GDPR
- CCPA
- ePrivacy
- GDPR
- CCPA
- HIPAA
- ePrivacy
- GDPR
- CCPA
- GDPR
- CCPA
- HIPAA
Cookieless
Amplitude relies on first-party cookies.
Crazy Egg uses first-party cookies
Lucky orange uses first-party cookies
Alerts & Automation
Custom Alerts
Email Reports
Subscribe to dashboard for daily reports
Receive reports or Snapshots by mail
Reporting
Trend Reporting
Device Reporting
See which device the user used
Funnel Reporting
Flexible funnels to analyse conversion, time to convert & more
User Flow Reporting
Standard & reverse Sankey charts
Segmentation
Segment users by device, location, etc.
Cohort Reports
Based on first visit, first action, channel or custom events
Retention Reporting
Retention Analysis and Lifecycle charts
CLTV Analysis
Attribution Reporting
By means of referral tracking
Simple referrer graph
Ecommerce Reporting
Elaborate Ecommerce reporting
User Experience Features
Heatmaps
Heatmap, scrollmap, confetti report, overlay & list
Session Recordings
Session Replay
A/B Testing
A/B testing & feature flagging with Amplitude Experiment
With realtime results
User Feedback
Guides and Surveys
Surveys, NPS scores & ratings
Customizability
Custom Properties
Custom tagging for segmenting users
Custom Metrics
20 custom formulas to create the metric you need
Custom users variables
Custom Reports
Custom Events
Create a custom event from existing events
Annotations
Support
Support description
The support of Amplitude consists of a ticketing system, an extensive knowledge base, a community and email support depending on your plan.
Crazy Egg offers an extensive knowledge base, a ticketing system, and email as their support options. For the plus, pro, and enterprise plans it offers priority support.
Lucky Orange offers support by means of email, a live chat, and a ticketing system. Besides that, they have an extensive knowledge base and they offer an onboarding service.
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community