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Rating
5/5
Summary
Privacy-focused website analytics without compromise. Fathom doesn’t compromise visitor privacy for data. It made website analytics easy to use and respectful of privacy laws.
Chartbeat is a suite of content analytics tools for publishers that lets you track reader engagement on your site, optimize your user experience in real-time, and share key metrics with your team.
A B2B leadgeneration tool. Start identifying your B2B website visitors and grow your sales funnel. Generate more and better leads than your competition.
A website optimization tool to analyze visitor's behavior across email & ad campaigns. Investigate buyers' journeys, identify audience segments present across webpages, and spot issues.
Pros
  • Privacy friendly
  • Easy to use
  • Customer support
  • Ad-blocker bypassing
  • Comes with headline testing tool
  • Dashboards are easy to read
  • Reporting is in realtime
  • Good referral report
  • Company insights
  • Session Recordings
  • Geographic results
  • CRM integration
  • Easy heatmaps
  • Customer feedback surveys
  • Simple but good A/B testing
  • Easy to set up
Cons
  • No data import
  • Short free trial
  • Limited features
  • Mainly designed for publishers
  • Their pricing is untransparent
  • Traffic sources could be improved
  • Limited features
  • Specific use-case
  • Not very customizable
  • Quite steep pricing
  • Few intergrations with other tools
  • Easy to hit the max number of snapshots

Pricing information

Starting Price
100k page views$15 p/m
200k page views$25 p/m
500k page views$45 p/m
1 Million page views$60 p/m
2 Million page views$100 p/m
BasicOn req.
PlusOn req.
PremiumOn req.
Starter€69+ p/m
Scale€159+ p/m
Pro€359+ p/m
5.000+ company ID'sOn req.
Basic$29 p/m
Plus$99 p/m
Pro$249 p/m
Enterprise$599 p/m
Free trial period
30 days
14 days
14 days
30 days

Account Management

Trackable Items
50
1
Unlimited
Unlimited
User Seats
Unlimited
Unlimited
3 to unlimited, by plan
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
Chartbeat
Leadinfo
Crazy Egg
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
Unlimited
13 months
30 days
Between 3 & 24 months depending on the plan
Data Sampling
Data Import
Google Analytics importer
Used for bulk tagging leads
Data Export
One-click CSV export
Elaborate lead export in CSV or for Linkedin
Download reports or snapshots as a zipfile or CSV
Compliance
  • GDPR
  • CCPA
  • ePrivacy
  • COPPA
  • PECR
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • HIPAA
  • ePrivacy
Cookieless
Fathom is cookieless by default.
Uses first-party cookies by default. Cookieless mode is optional.
Sets first-party cookies _li_id (2 years) and _li_ses (session) by default; an optional cookieless mode exists.
Crazy Egg uses first-party cookies

Alerts & Automation

Custom Alerts
Email Reports
Weekly or monthly reporting
Daily, weekly or monthly lead overview
Receive reports or Snapshots by mail

Reporting

Trend Reporting
Analyse your peak hours
Device Reporting
Device type, browser & OS
See which device the user used
Funnel Reporting
User Flow Reporting
Segmentation
Instant filters on any data point
Filter leads by country, channel or page
Segment users by device, location, etc.
Cohort Reports
Retention Reporting
Attribution Reporting
Simple referral widget
By means of referral tracking
Ecommerce Reporting
By means of custom events

User Experience Features

Heatmaps
Heatmap, scrollmap, confetti report, overlay & list
Session Recordings
Included from the Scale plan
A/B Testing
Headline A/B testing tool
With realtime results
User Feedback
Surveys, NPS scores & ratings

Customizability

Custom Properties
Define your own labels
Custom tagging for segmenting users
Custom Metrics
Custom users variables
Custom Reports
Custom Events
Can include: name, ID & value
Define triggers to label a lead or send them to CRM
Annotations

Support

Support description
Fathom offers extensive support and video walk-throughs. For issues you can always contact their knowledgable email support.
Chartbeat's support is accessible by email during regular office hours. Overall they provide extensive documentation, but their support staff is responsive and very knowledgable in case you face issues.
Email support on Starter, phone support from Scale, a dedicated customer success manager on Pro, plus a help center.
Crazy Egg offers an extensive knowledge base, a ticketing system, and email as their support options. For the plus, pro, and enterprise plans it offers priority support.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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