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Rating
5/5
5/5
Summary
Lightweight and open source web analytics. No cookies and fully compliant with GDPR, CCPA and PECR. Made and hosted in the EU, on European cloud infrastructure.
Optimize your website with certainty, not assumption. Watch real user journeys, with automatic Friction Scores that detects where to focus first.
A website optimization tool to analyze visitor's behavior across email & ad campaigns. Investigate buyers' journeys, identify audience segments present across webpages, and spot issues.
Ultimate open-source analytics to satisfy all your needs. Track every metric you need without invading your users' privacy.
Pros
  • Lightweight
  • Open-source
  • Cookieless
  • EU cloud infrastructure
  • Intuitive dashboards
  • Great filtering
  • Possibility to tag elements
  • Helpfull support
  • Automatic form tracking
  • User feedback surveys
  • Easy heatmaps
  • Customer feedback surveys
  • Simple but good A/B testing
  • Easy to set up
  • Privacy-focused
  • Performance monitoring
  • Open-source
  • Browser extensions for quick access to analytics
  • Messenger integrations
Cons
  • Limited features
  • No audience reporting features
  • Lack of insight for Iframe recordings
  • Funnels could be improved
  • You run into credit limit quite fast
  • Few intergrations with other tools
  • Easy to hit the max number of snapshots
  • Limited integration capabilities

Pricing information

Starting Price
10k page views$9 p/m
EnterpriseOn req.
200k page views$29 p/m
100k page views$19 p/m
500k page views$49 p/m
1M page views$69 p/m
2M page views$89 p/m
5M page views$129 p/m
10M page views$169 p/m
FreeFree
Starter€39 p/m
Growth€129 p/m
Business€259 p/m
Pro€499 p/m
EnterpriseOn req.
Basic$29 p/m
Plus$99 p/m
Pro$249 p/m
Enterprise$599 p/m
Hobby$5 / mo
Freelancer$15 / mo
Startup$59 / mo
Enterprise$110 / mo
Free trial period
30 days
14 days
30 days
14 days

Account Management

Trackable Items
1-10+ depending on plan
10
Unlimited
Unlimited
User Seats
1-10+ depending on plan
Unlimited
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • United States
  • European Economic Area (EEA)
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
You
Mouseflow
Crazy Egg
You
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
3-5+ years depending on plan
12 months
Between 3 & 24 months depending on the plan
Unlimited
Data Sampling
Limited data sampling in reports with over 20M pageviews
Swetrix does not sample data
Data Import
e.g. import GA data
through integrations
Data Export
Export your data to CSV
via CSV or to third-party tools by ID push
Download reports or snapshots as a zipfile or CSV
via API, CSV, JSON or any other format (users are able to write custom extensions for that)
Compliance
  • GDPR
  • CCPA
  • PECR
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • HIPAA
  • ePrivacy
  • GDPR
  • CCPA
  • HIPAA
  • CPPA
Cookieless
Plausible is cookieless by default.
Mouseflow uses first-party cookies
Crazy Egg uses first-party cookies
Swetrix does not use cookies for tracking

Alerts & Automation

Custom Alerts
Traffic spike notifications through Slack or email
Via web hook
Daily, Weekly, Monthly, Quarterly or at threshold
Email Reports
Weekly or monthly email reporting
Hourly, daily, or weekly emails
Receive reports or Snapshots by mail
Daily, Weekly, Monthly, Quarterly

Reporting

Trend Reporting
Simple visitor trend graphs
We offer AI based traffic forecasting & trend monitoring
Device Reporting
Device type, browser & OS
Filter by device type, OS, browser & screen resolution
See which device the user used
Country, browser, device type, language, utm_* metrics, performance statistics and more
Funnel Reporting
Simple funnel report, watch recordings from converters
User Flow Reporting
Basic reporting by looking at Entry & Exit pages
Segmentation
Use filters to segment your audience
Segment users to filter heatmaps & recordings
Segment users by device, location, etc.
You can segment data via multiple filters, apply specific timeframes & periods
Cohort Reports
Retention Reporting
Attribution Reporting
By means of referral tracking
Ecommerce Reporting
Ecommerce revenue tracking

User Experience Features

Heatmaps
Click, movement, scroll, attention, live & geo heatmaps
Heatmap, scrollmap, confetti report, overlay & list
Session Recordings
Elaborate filtering & livestream options
A/B Testing
With realtime results
User Feedback
Custom triggered text, multiple choice & NPS ratings
Surveys, NPS scores & ratings

Customizability

Custom Properties
Custom Properties (Business plan and above)
Custom tagging for segmenting users
Custom Metrics
Custom users variables
Custom Reports
Automatic form tracking
Receive custom reports by email. You can also add unlimited amount of email addresses to be subscribed to the traffic report newsletter.
Custom Events
By means of adding CSS classes
Custom tagging of recordings
You can track custom events. Custom events also support lots of customisations (e.g. you may track if you want 1 custom event per 1 unique session, etc).
Annotations
Soon to be released

Support

Support description
Plausible offers extensive documentation which is the first place to find answers. Still haven't found what you're looking for? Contact their email support for knowledgable support.
Mouseflow provides support in four languages and through phone, email, and an extensive knowledge base
Crazy Egg offers an extensive knowledge base, a ticketing system, and email as their support options. For the plus, pro, and enterprise plans it offers priority support.
Swetrix offers online support in the chatbox on the website, via social-media (i.e. Twitter, Linkedin, Discord) and via Email.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

Looking for more answers?

Check out our knowledge base for more articles on analytics, tracking and privacy.

Go to the knowledge base