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Summary
Privacy-friendly Website Analytics. Monitor, analyze, and react to your traffic in real time, on a simple but detailed dashboard. Handy features like uptime monitoring included.
Open Web Analytics is the free and open source web analytics framework that lets you stay in control of how you instrument and analyze the use of your websites and application
A website optimization tool to analyze visitor's behavior across email & ad campaigns. Investigate buyers' journeys, identify audience segments present across webpages, and spot issues.
Pendo is a product-analytics app that helps software companies develop products that resonate with customers.
Pros
  • No bots or referrer spam
  • Privacy-friendly
  • Simple but detailed
  • Uptime monitoring
  • The software is open source
  • It is very customizable
  • Ecommerce reporting
  • Privacy friendly
  • The script is lightweight
  • Easy heatmaps
  • Customer feedback surveys
  • Simple but good A/B testing
  • Easy to set up
Cons
  • Limited features
  • Limited integrations
  • Lower quality visuals
  • Limited reporting features
  • Technical skill required
  • Comply with data privacy regulations
  • You need a secure server
  • Few intergrations with other tools
  • Easy to hit the max number of snapshots

Pricing information

Starting Price
Pro$9.99 p/m
FreeFree
CustomOn req.
Pro plus$14.99 p/m
Pro Platinum$19.99 p/m
Basic$29 p/m
Plus$99 p/m
Pro$249 p/m
Enterprise$599 p/m
Free trial period
21 days
Free plan
30 days
Free plan

Account Management

Trackable Items
1
Unlimited
Unlimited
Unlimited in Portfolio plan
User Seats
Unlimited
Unlimited
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • United States
  • Not applicable
  • United States
  • United States
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
Clicky
You
Crazy Egg
Pendo
Data Freshness
Realtime
Realtime
Realtime
Hourly updates
Data Retention
30 months
Unlimited
Between 3 & 24 months depending on the plan
84 months
Data Sampling
Data Import
by means of the REST API
Import historical data by CSV
Data Export
by means of the REST API
Download reports or snapshots as a zipfile or CSV
Export feedback & reports by CSV or pull data to BI tool
Compliance
  • GDPR
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • HIPAA
  • ePrivacy
  • CCPA
  • ePrivacy
Cookieless
No tracking cookies, GDPR-compliant by default
Sets first-party cookies (owa_v, owa_c, session). Lifetimes can be shortened or made session-only.
Crazy Egg uses first-party cookies
Pendo uses first-party cookies

Alerts & Automation

Custom Alerts
Guide, Page & Feature alerts
Email Reports
Receive reports or Snapshots by mail
Recieve reports in weekly emails

Reporting

Trend Reporting
Device Reporting
See which device the user used
Funnel Reporting
User Flow Reporting
Segmentation
Segment users by device, location, etc.
Cohort Reports
Retention Reporting
See Cohort analysis
Attribution Reporting
By means of referral tracking
Ecommerce Reporting

User Experience Features

Heatmaps
Heatmap, scrollmap, confetti report, overlay & list
Session Recordings
Domstream
A/B Testing
With realtime results
User Feedback
Surveys, NPS scores & ratings

Customizability

Custom Properties
Custom tagging for segmenting users
Custom Metrics
Custom users variables
Custom Reports
Change the widgets of a report
Custom Events
Annotations

Support

Support description
Because Open Web Analytics is open source, all documentation is found on GitHub. Apart from the community, there are no support options available.
Crazy Egg offers an extensive knowledge base, a ticketing system, and email as their support options. For the plus, pro, and enterprise plans it offers priority support.
The Pendo support consists of a phone helpdesk, a live chat function, an extensive knowledge base and a community.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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