Compare
Compare Analytics Tools
Rating
5/5
Summary
The only digital insights platform that gives you complete understanding of your customers’ digital journeys, so you can quickly improve conversion, retention, and customer delight.
A simple but powerful real-time web analytics tool that helps you track, analyse and understand your visitors. It features click fraud detection and session playback.
Pendo is a product-analytics app that helps software companies develop products that resonate with customers.
Pirsch is a simple, cookie-free, open-source web analytics solution that integrates easily into your website or backend.
Pros
- It is easy to implement
- It has data science capabilities
- Reports are easy to build
- Interface is user-friendly
- Easy to use
- Google Ads integration
- Great session playback
- Click fraud detection
- Visitor alerts
- Lightweight, cookie-free and open-source
- Pirsch's backend integration requires no client-side scripts and delivers the same accurate results without the interference of adblockers
- Extensive API
- Fully-fledged access management
- Comprehensive filtering by any metric including event metadata
Cons
- Tech support is quite basic
- Difficult to share dasboards
- Onboarding could be improved
- Limited free plan
- Visitors are only recognized for up to 24 hours to comply with the privacy policy
- Heatmaps and session recordings are not available
Pricing information
Starting Price
| Free | Free |
| Growth | On req. |
| Pro | On req. |
| Premier | On req. |
| Free | Free |
| 100k Page Views | €9+ p/m |
| 250k Page Views | €19+ p/m |
Free trial period
Free plan
30 days
Free plan
30 days
Account Management
Trackable Items
1
1
Unlimited in Portfolio plan
Unlimited
User Seats
Unlimited
Unlimited
Unlimited
Unlimited
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
- United States
- European Economic Area (EEA)
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
You
Statcounter
Pendo
You
Data Freshness
Realtime
Realtime
Hourly updates
Realtime
Data Retention
12 months
Unlimited*
84 months
Unlimited
Data Sampling
Data Import
Import Google keyword data
Import historical data by CSV
Import from Plausible, Fathom or Google Analytics
Data Export
Via CSV or API
To a spreadsheet or other third party software.
Export feedback & reports by CSV or pull data to BI tool
via API or CSV
Compliance
- GDPR
- CCPA
- HIPAA
- GDPR
- CCPA
- ePrivacy
- GDPR
- CCPA
- ePrivacy
- PECR
Cookieless
Heap relies on first-party cookies
Statcounter uses cookies
Pendo uses first-party cookies
Pirsch Analytics does not use cookies
Alerts & Automation
Custom Alerts
Via Slack or email
Important visitor alerts
Guide, Page & Feature alerts
Email Reports
Schedule regular emails for important charts
Detailed, mobile-friendly reports
Recieve reports in weekly emails
Daily, Weekly, Bi-weekly, Monthly
Reporting
Trend Reporting
Device Reporting
Device type, browser, OS & screen resolution
Device type, OS, Browser, Browser version, Screen size
Funnel Reporting
With quantitative measurement of user friction & step suggestions
Analyze Funnels
User Flow Reporting
Sankey chart with path comparison
Simple ordered list of pages visited
Entry and exit pages
Segmentation
Quickly identify patterns in user behavior
Extensive filtering by any metric
Cohort Reports
Retention Reporting
See Cohort analysis
Attribution Reporting
Track UTM parameters or initial referrer sources
Simple referral & UTM sources
Ecommerce Reporting
Easy setup with eCommerce Activation Kit
Possible with custom events and goals
User Experience Features
Heatmaps
Session Recordings
Automatically filters relevant replays
Recordings with many filtering options
A/B Testing
Tag-based A/B testing and segmentation
User Feedback
Track NPS score events in surveys
Customizability
Custom Properties
As part of custom events
Custom Metrics
Custom Reports
Change the widgets of a report
Custom Events
Max 5 custom tags + values per page
With additional metadata fields (key-value pairs).
Annotations
Support
Support description
Heap offers extensive documentation and access to their in-depth collection of Heap University courses to get up and running. Need more help? Join the community or contact their knowledgable support staff through email.
Statcounter offers various support options like phone, email, live chat, and an extensive knowledge base.
The Pendo support consists of a phone helpdesk, a live chat function, an extensive knowledge base and a community.
Email support, public Discord server
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community