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Summary
Product Analytics For Product, Marketing, Sales & Support teams. Full-funnel attribution, onboarding optimization, feature usage trends, subscription growth, cohort analysis and more.
A B2B tool that helps businesses identify and track website visitors in order to generate leads and improve their sales and marketing efforts.
Optimize your website with certainty, not assumption. Watch real user journeys, with automatic Friction Scores that detects where to focus first.
A simple but powerful real-time web analytics tool that helps you track, analyse and understand your visitors. It features click fraud detection and session playback.
Pros
  • User / account segmentation
  • Realtime
  • Integrations
  • Feature revenue reporting
  • Simple implementation
  • Great for B2B leadgen
  • Quality company insights
  • Modern user interface
  • Responsive support
  • Easy to set up
  • Intuitive dashboards
  • Great filtering
  • Possibility to tag elements
  • Helpfull support
  • Automatic form tracking
  • User feedback surveys
  • Easy to use
  • Google Ads integration
  • Great session playback
  • Click fraud detection
  • Visitor alerts
Cons
  • Customisability
  • Limited free version
  • Limited features
  • Pricing based on company ID's, relevant or not
  • Slight learning curve
  • Lack of insight for Iframe recordings
  • Funnels could be improved
  • You run into credit limit quite fast
  • Limited free plan

Pricing information

Starting Price
Pro$999+ p/m
EnterpriseOn req.
0-50 company ID's$49 p/m
51-100 company ID's$69 p/m
101-250 company ID's$99 p/m
251-500 company ID's$139 p/m
501-750 company ID's$179 p/m
751-1.000 company ID's$229 p/m
1.001-2.000 company ID's$279 p/m
2.001-3.000 company ID's$349 p/m
3.001-4.000 company ID's$439 p/m
4.001-5.000 company ID's$529 p/m
5.000+ company ID'sOn req.
FreeFree
Starter€39 p/m
Growth€129 p/m
Business€259 p/m
Pro€499 p/m
EnterpriseOn req.
FreeFree
100k Page Views€9+ p/m
250k Page Views€19+ p/m
Free trial period
14 days
14 days
14 days
30 days

Account Management

Trackable Items
1
Unlimited
10
1
User Seats
50+
Unlimited
Unlimited
Unlimited
Account Security
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication
  • Single Sign-on
  • Two-factor Authentication

Data Processing

Data Center Locations
  • United States
  • European Economic Area (EEA)
  • European Economic Area (EEA)
  • European Economic Area (EEA)
Software Hosting
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
  • Public Cloud
  • Private Cloud
  • On-Premise
Data Ownership
Woopra
Snitcher
Mouseflow
Statcounter
Data Freshness
Realtime
Realtime
Realtime
Realtime
Data Retention
24 months
12 months*
12 months
Unlimited*
Data Sampling
Woopra never uses any kind of sampling
Data Import
Import raw visit data with actions and visitor properties via API
through integrations
Import Google keyword data
Data Export
Export raw daily visit data via API
via CSV or to third-party tools by ID push
To a spreadsheet or other third party software.
Compliance
  • GDPR
  • GDPR
  • CCPA
  • GDPR
  • CCPA
  • GDPR
Cookieless
Woopra relies on first-party cookies.
Sets one first-party cookie, snitcher_device_id (1 year).
Mouseflow uses first-party cookies
Statcounter uses cookies

Alerts & Automation

Custom Alerts
Automatically trigger emails, slack messages or update Salesforce fields
Via web hook
Important visitor alerts
Email Reports
Hourly, daily, or weekly emails
Detailed, mobile-friendly reports

Reporting

Trend Reporting
Measure by feature, subscription changes by location, campaign performance by source & more
Simple visitor trend graphs
Device Reporting
Filter by device type, OS, browser & screen resolution
Device type, browser, OS & screen resolution
Funnel Reporting
Simple funnel report, watch recordings from converters
User Flow Reporting
Combine any set of actions or attributes in Sankey charts
Simple ordered list of pages visited
Segmentation
Create dynamic segments based on any combination of criteria
Segment users to filter heatmaps & recordings
Cohort Reports
Breakdown acquisition date, signup date, first purchase date & more
Retention Reporting
Uncover at-risk users and discover engaged users
Attribution Reporting
Simple referral & UTM sources
Ecommerce Reporting

User Experience Features

Heatmaps
Click, movement, scroll, attention, live & geo heatmaps
Session Recordings
Elaborate filtering & livestream options
Recordings with many filtering options
A/B Testing
User Feedback
Custom triggered text, multiple choice & NPS ratings

Customizability

Custom Properties
Custom Metrics
Available from the pro plan
Custom Reports
Automatic form tracking
Custom Events
Via HTTP API or Javascript API
Custom tagging of recordings
Max 5 custom tags + values per page
Annotations

Support

Support description
Woopra offers support by phone, email, and an extensive knowledge base.
Support via a contact form (answered by email), live chat and the help center.
Mouseflow provides support in four languages and through phone, email, and an extensive knowledge base
Statcounter offers various support options like phone, email, live chat, and an extensive knowledge base.
Support Options
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community
  • Phone
  • Email
  • Live Chat
  • Ticketing system
  • Knowledge base
  • Community

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