Compare
Compare Analytics Tools
Leadfeeder
Free plan
Has, and not every other tool does:
- Attribution Reporting
- Custom Events
Statcounter
Free plan
Has, and not every other tool does:
- Data Sampling
- Custom Alerts
- Email Reports
- Trend Reporting
- Device Reporting
- User Flow Reporting
- Attribution Reporting
- Session Recordings
- Custom Events
Snowplow Analytics
Free plan
Has, and not every other tool does:
- Trend Reporting
- Device Reporting
- Funnel Reporting
- Segmentation
- Cohort Reports
- Retention Reporting
- Attribution Reporting
- Ecommerce Reporting
Pendo
Has, and not every other tool does:
- Custom Alerts
- Email Reports
- Trend Reporting
- Device Reporting
- Funnel Reporting
- Segmentation
- Cohort Reports
- Retention Reporting
- Heatmaps
- A/B Testing
- User Feedback
- Custom Reports
- Custom Events
Summary
A B2B leadgeneration tool. Turn pageviews into pipeline. Identify the companies already visiting your website and convert them into high-value leads.
A simple but powerful real-time web analytics tool that helps you track, analyse and understand your visitors. It features click fraud detection and session playback.
Snowplow is an enterprise-strength event analytics platform. It Identifies its users and tracks the way they engage with the website or application.
Pendo is a product-analytics app that helps software companies develop products that resonate with customers.
Pros
- Company insights
- Easy setup
- CRM integration
- Great for leadgen
- Easy to use
- Google Ads integration
- Great session playback
- Click fraud detection
- Visitor alerts
- Elaborate data import options
- Simple Client-side & server-side tracking
- Great support
Cons
- Specific use-case
- Limited data retention
- Limited features
- Limited free plan
- Steep learning curve
- Technical knowledge needed for implementation
- Only a collection tool
Pricing information
Starting Price
- LiteFree
- Discover€79+ p/m (billed annually)
- Activate€369+ p/m (billed annually)
- Scale€599+ p/m (billed annually)
- EnterpriseOn req.
- FreeFree
- 100k Page Views€9+ p/m
- 250k Page Views€19+ p/m
- Test & Experiment TrackingFree
- Self-Hosted PipelineOn req.
- Snowplow PlatformOn req.
Free trial period
14 days
30 days
14 days
Free plan
Account Management
Trackable Items
Unlimited
1
Unlimited in Portfolio plan
User Seats
Unlimited
Unlimited
Unlimited
Unlimited
Account Security
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
- Single Sign-on
- Two-factor Authentication
Data Processing
Data Center Locations
- European Economic Area (EEA)
- European Economic Area (EEA)
- United Kingdom
- United States
Software Hosting
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
- Public Cloud
- Private Cloud
- On-Premise
Data Ownership
Leadfeeder
Statcounter
You
Pendo
Data Freshness
1 hour
Realtime
Realtime
Hourly updates
Data Retention
Unlimited on paid plans, 7 days on Free
Unlimited*
Unlimited
84 months
Data Sampling
Data Import
Import Google keyword data
Import historical data by CSV
Data Export
Included on Scale, otherwise uses credits
To a spreadsheet or other third party software.
Export feedback & reports by CSV or pull data to BI tool
Compliance
- GDPR
- CCPA
- GDPR
- GDPR
- CCPA
- HIPAA
- CCPA
- ePrivacy
Cookieless
Sets first-party cookies _lfa (1 year) and _lfa_consent.
Statcounter uses cookies
Pendo uses first-party cookies
Alerts & Automation
Custom Alerts
Important visitor alerts
Guide, Page & Feature alerts
Email Reports
Detailed, mobile-friendly reports
Recieve reports in weekly emails
Reporting
Trend Reporting
Device Reporting
Device type, browser, OS & screen resolution
Funnel Reporting
User Flow Reporting
Simple ordered list of pages visited
Segmentation
Cohort Reports
Based on first visit, first action, channel or custom events
Retention Reporting
CLTV Analysis
See Cohort analysis
Attribution Reporting
Simple referral & UTM sources
Ecommerce Reporting
User Experience Features
Heatmaps
Session Recordings
Recordings with many filtering options
A/B Testing
User Feedback
Customizability
Custom Properties
Custom Metrics
Custom Reports
Change the widgets of a report
Custom Events
Max 5 custom tags + values per page
Annotations
Support
Support description
You can contact support either by live chat (9AM - 11PM EET) and email from Monday to Friday. Support is knowledgable and responsive through chat. Email can take longer and responses can be from different support staff.
Statcounter offers various support options like phone, email, live chat, and an extensive knowledge base.
The Pendo support consists of a phone helpdesk, a live chat function, an extensive knowledge base and a community.
Support Options
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community
- Phone
- Live Chat
- Ticketing system
- Knowledge base
- Community